GM expands to new European markets with its luxury $93K Lyriq
Baua Electric
FEBRUARY 26, 2024
2024 Cadillac Lyriq Sport trim (Source: Cadillac) General Motors is banking that Europeans will want an American-made $93,000 SUV that has zero emissions – but the US brand has had plenty of trouble getting production off the ground on its home turf. In 2022, GM sold only 122 Lyriqs. The luxury market is where the focus is right now.”
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