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Cadillac’s ambitious move to an all-electric luxury brand by 2030

Charged EVs

Among cutting-edge automotive buyers—the glitterati of Los Angeles, the tech millionaires of Silicon Valley, the finance titans of Wall Street—only one Cadillac is widely recognized. In March 2020, just a week before the global Covid-19 pandemic began to shut down businesses and travel, GM held an “EV Day” in Michigan for invited auto media.