ASU research finds that Cash for Clunkers rebates were too high to prompt car upgrades
Green Car Congress
MARCH 25, 2019
New research from a team at Arizona State University shows that even when receiving a big rebate from the government, consumers won’t always behave in expected ways. —Michael Wiles, an associate professor of marketing. The co-authors were Sungho Park, also an associate professor of marketing in the W. —Michael Wiles.
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