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How Carmakers Are Responding to the Plug-In Hybrid Opportunity

Tony Karrer Delicious EVdriven

GM has announced plans for public sales in 2010, and almost every carmaker now says it will sell PHEVs or highway-speed battery electric vehicles (BEVs) sometime after 2010. In late 2008, BYD started selling the first production PHEV in China. 1,000 pre-orders for small production runs in 2009 and 2010starting 4th quarter 2009.

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Convincing Consumers To Buy EVs

Cars That Think

Interestingly, a 2019 Massachusetts Institute of Technology (MIT) study predicted that as EVs became more widespread, battery prices would climb because the demand for lithium and other battery metals would rise sharply. Volvo CEO Jim Rowan , disagrees with both of them, however, seeing ICE-EV price parity coming by 2025-2026.

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