article thumbnail

A 100 m.p.g. truck? A Bright IDEA | Freep.com | Detroit Free Press

Tony Karrer Delicious EVdriven

Now, of course, Bright Automotive is ready to unveil the IDEA, with the expectation it will have 50,000 ready for sale in 2013. Not what you think When the wrap finally comes off, though, I think there will be some surprise for anyone who had hopes of rushing out to a dealership to buy their first 100 m.p.g. Yep, a truck.

IDEA 57