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Bright’s Plug-In Car: Aerodynamics Are Key

Revenge of the Electric Car

This new company, Bright Automotive , is founded by ex-GM EV1 people, and the super efficient Rocky Mountain Institute to make plug-in hybrids in Indiana. To date, the relatively high cost of batteries has kept electric and plug-in vehicles at the fringes of the auto industry. But it does have experience on its side.

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