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Honda targeting 100% BEV & FCEV sales in N America by 2040; new e:Architecture EVs coming in second half of this decade

Green Car Congress

Honda last week announced key targets for sales of electrified vehicles in North America, with a plan to make battery-electric and fuel cell electric vehicles (BEVs and FCEVs) to represent 100% of its vehicle sales by 2040, progressing from sales of 40% by 2030 and 80% by 2035. Honda SUV e:prototype shown at Shanghai 2021.

Honda 400
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Honda targeting 2/3 of unit sales from PHEVs, HEVs and ZEVs by ~2030; PHEVs the core of electrification

Green Car Congress

At a press event in Tokyo to lay out his future vision and direction for the company, Honda Motor President & CEO Takahiro Hachigo said that the company will strive to make two-thirds of its overall unit sales from plug-in hybrid/hybrid vehicles and zero-emissions vehicles such as fuel cell vehicles and battery EVs by around 2030.

Honda 150
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Honda launches new “Green Path” initiatives for manufacturing and operations; new $210M paint line at Marysville with new 4C2B process

Green Car Congress

Among these is a $210-million investment in a new, more environmentally responsible auto-body painting facility and innovative paint process at its Marysville, Ohio auto plant (MAP), the largest of Honda’s eight auto plants in North America. To expand the involvement of US Honda and Acura dealers in its “Green Dealer” program.

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