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Toyota Motor Europe hybrid sales up 45% year-to-date; targeting 50% hybrid take-rate by 2020

Green Car Congress

31% of Toyota Motor Europe’s customers have opted for a hybrid powertrain in 2016; 41% in Western Europe alone. Toyota’s target is to reach 50% of its European sales with hybrid vehicles by 2020, with a hybrid version in every major market segment. Total Lexus hybrid sales were 28,782 over the January-August 2016 period.

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