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What Kind of Cars Do Women Actually Want?

The Truth About Cars

However, saying that this is the vehicle women most desire — let alone are willing to spend money buying — is probably a stretch. According to S&P Global Mobility, Buick was the brand that had the highest percentage of female customers with a 55-percent share at the start of 2023. Though it was hardly a buffet of information.

article thumbnail

What Kind of Cars Do Women Actually Want?

The Truth About Cars

However, saying that this is the vehicle women most desire — let alone are willing to spend money buying — is probably a stretch. According to S&P Global Mobility, Buick was the brand that had the highest percentage of female customers with a 55-percent share at the start of 2023. Though it was hardly a buffet of information.