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What Kind of Cars Do Women Actually Want?

The Truth About Cars

However, saying that this is the vehicle women most desire — let alone are willing to spend money buying — is probably a stretch. Most of the relevant studies are several years old, frequently rope in the European market, and typically list high-volume models that are purchased by just as many men (e.g. Honda Civic).

article thumbnail

What Kind of Cars Do Women Actually Want?

The Truth About Cars

However, saying that this is the vehicle women most desire — let alone are willing to spend money buying — is probably a stretch. Most of the relevant studies are several years old, frequently rope in the European market, and typically list high-volume models that are purchased by just as many men (e.g. Honda Civic).

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How Carmakers Are Responding to the Plug-In Hybrid Opportunity

Tony Karrer Delicious EVdriven

Several dozen prototypes on 15-passenger van since 2004; now in second generation development; no production plans. The electrification of the automobile is inevitable." This is different from anything Ive ever seen in my 40 years in the automobile industry." ( Detroit Free Press ). People wont buy a full car.

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