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Ford Terminates Mercury Brand, Expands Lincoln Lineup with Focus on Fuel Efficiency

Green Car Congress

end production of Mercury vehicles in the fourth quarter of this year to fully devote its financial, product development, production and marketing, sales and service resources toward further growing its core Ford brand while enhancing the Lincoln brand. Of Ford Motor Company’s 16% market share in the US, Mercury accounts for 0.8

Mercury 218
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Mercury Marine Launches New Lower-Emission Outboard Motors with Orbital FlexDI System

Green Car Congress

Mercury Marine , the largest US outboard manufacturer, recently introduced two new OptiMax outboard models for the northern hemisphere summer. The two new outboards, the 200 Pro XS and the 125 hp, use Orbital FlexDI direct injection fuel systems ( earlier post ), and are reported as having best in class fuel economy.

Mercury 150
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EPA 2010 Annual Fuel Economy Guide Now Available

Green Car Congress

The US Environmental Protection Agency and the Department of Energy today released the 2010 Fuel Economy Guide, which gives consumers information about estimated fuel costs and mileage standards for model year 2010 vehicles. For MY 2010, the Prius is the top fuel economy leader , with EPA ratings of 51/48 mpg city/highway.

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Elon Musk Shines In The Limelight At Tesla’s 2022 Annual Meeting Of Stockholders

CleanTechnica EVs

Amidst the bouts of laughter and Musk-centered adoration were several references to Tesla's future planning, leading to more speculation about the company's direction with mercurial Musk at the helm.

Mercury 138
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Ford Augments MyFord Touch System to Coach Drivers on Fuel Economy Performance

Green Car Congress

Ford testing shows Eco-Route can help achieve fuel economy gains of up to 15%. Ford revealed at the SAE 2010 World Congress that it is introducing new functions in its in-vehicle system MyFord Touch to provide real-time information on fuel economy performance that can coach drivers to get more miles to the gallon and save on fuel costs.

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Op-Ed: Tesla Is Too Established Now To Fail — Even With Elon’s Antics

CleanTechnica EVs

Is this enough to offset the influence of Tesla's mercurial CEO? The company currently has capacity to build about 2 million cars a year at 4 factories — in Fremont, California; Shanghai, China; Austin, Texas; and Berlin, Germany; with Mexico next on the list. It has set a goal of eventually building 20 million cars a year.

Mercury 85
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Rare Rides Icons: The Lincoln Mark Series Cars, Feeling Continental (Part XLIII)

The Truth About Cars

An intentional move on the company’s part, the plan was to catch a more elevated customer than those persuaded by the Fox body trio: Ford Thunderbird, Mercury Cougar, and Lincoln Mark VII. Mercury made use of InTech that year, as the engine saw its only Panther platform use in the short-lived Boomer bait Mercury Marauder.

Parts 98