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Tesla continues to dominate industry in brand loyalty

Teslarati

A new report from banking and investing giant Citi has found that Tesla now leads the automotive industry in brand loyalty by a wide margin. Luckily, according to a new report from banking and investing group Citi, Tesla has that in spades. If you have news tips, email us at tips@teslarati.com !

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Tesla dominates brand loyalty: once you go EV, you don’t go back

Electrek

Tesla took half the awards for brand loyalty in the automotive industry in S&P Global Mobility’s new study. Once you go electric, you don’t go back.

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Toyota slips in brand loyalty, and it’s partly due to Tesla

Teslarati

S&P Global Mobility’s 2023 loyalty ranking of mainstream automotive brands showed something very interesting. The rankings showed that Ford and Chevrolet still saw the most loyalty among customers , with the former seeing 59.5% brand loyalty and the latter seeing 57.1% Instead, Toyota was down 5.7

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Tesla defies industry trends and sees increases in brand loyalty

Teslarati

Despite the shortages of computer chips and other logistical issues that have compelled other automakers to reduce output dramatically, Tesla defied industry trends and showed a 4% rise in brand loyalty. The percentage of customers who choose the same brand when they trade in or purchase their next car is a measure of brand loyalty.

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Tesla dominates brand loyalty: once you go EV, you don’t go back

Baua Electric

Tesla took half the awards for brand loyalty in the automotive industry in S&P Global Mobility’s new study. It wasn’t necessarily the case for some early EVs that had limitations, like the Fiat 500e, but Tesla has dominated the North American EV market for a decade now and it has enjoyed an incredible level of brand loyalty.

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Tesla dominates brand loyalty in the US as electric cars take over

Electrek

Tesla is completely dominating brand loyalty in the US, and that’s because electric cars are taking over, and Tesla is basically the electric car market in America right now. more… The post Tesla dominates brand loyalty in the US as electric cars take over appeared first on Electrek.

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Hyundai IONIQ 5 is attracting premium customers as EV buyers look past brand loyalty

Electrek

Hyundai’s sleek IONIQ 5 electric SUV design and advanced features are attracting a new group of buyers that would usually stick with a premium brand. The success has even surprised company leaders, like Michael Cole, President, and CEO at Hyundai Europe, who claims “brand loyalty doesn’t seem to be as strong in EVs.”

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