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Automotive Market Research Perspectives on Selling Green in a Try-to-Survive Market

Green Car Congress

In a panel session entitled “Does Green Matter in a Try-to-Survive Market?” How big is the green market? ” Why is the Prius a success? The panel identified three reasons why the Prius was a success: First, the Prius makes a strong statement about environmental responsibility. by Bill Cooke.

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Toyota Financial Services issues first Euro-denominated Green Bond allocated specifically to the sales of low-emission vehicles; €600M

Green Car Congress

TFS introduced the auto industry’s first Asset-Backed Green Bond in 2014; this latest issuance is the fourth Green Bond the company has issued. The TFS Green Bond program is unique in the auto industry and enhances Toyota’s reputation for leadership in green innovation across industries.

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Tata Motors urges govt to keep hybrid tax, Toyota lobbies for cut

Baua Electric

This has been a point of debate in the auto industry, as many appealed to the government to lower the tax rate for hybrid cars considering they are less polluting than the pure petrol models. This propelled several automakers in both the mass-market and luxury segment to launch hybrid cars.

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Is Chevy Volt Vitriol Simply Toyota Prius-Bashing Rehashed?

Green Car Reports

What goes around comes around, and you need look no further than the auto industry for proof. Features and styling cues make comebacks, with mixed success--all the marketing in the world can’t make Ventiports modern today. Model names can be mothballed for decades before reappearing.

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Was the Jeep Wrangler 4xe 2021’s 3rd Highest-Selling EV in the US?

EV Adoption

I’m estimating 28,000 as an executive with a leading auto analyst firm confirmed to me privately that their registration estimates for 2021 put the RAV4 Prime and Wrangler 4xe as a toss up. Auto Industry Analyst. I can’t tell you our exact number but if they beat RAV it was very narrow. Flip a coin.

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How Self-Driving Cars Will Accelerate Electric Vehicle Adoption

Green Car Congress

In 1997, the Toyota Prius was released as the world’s first mass-produced hybrid. A marriage of these two powerhouse technologies would completely change the auto industry, the environment and our lives. Haden Kirkpatrick is the head of marketing strategy and innovation at Esurance. By Haden Kirkpatrick. The solution?

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New: EVAdoption Quarterly US Electric Vehicle (EV) Sales Scoreboard

EV Adoption

We recognize that this scoreboard has limited value today due to the small number and randomness of the these 9 EVs currently included, but part of our goal is to shine a light on the general lack of transparency in the auto industry when it comes to US EV sales data. New to the scoreboard in Q3 was the Audi e-tron GT.

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