Q3 Roland Berger E-Mobility Index finds stagnant sales, lack of concepts to persuade customers to go electric
Green Car Congress
SEPTEMBER 14, 2015
While insufficient battery range is a part of the reason, more importantly there is a lack of specific concepts that can persuade customers to buy an electric car, the report finds. The lack of coherent sales concepts is partly responsible for the weak sales figures. OEMs are not doing enough to win customers over to BEVs and PHEVs.
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