KPMG survey finds global auto execs ranking fuel efficiency the top consumer priority
Green Car Congress
JANUARY 22, 2011
Safety innovation (71% in 2010) and vehicle styling (61% in 2010) were among the factors seeing the most significant increases in perceived importance compared to last year’s survey results. Conversely, responses for hybrid vehicles dropped in 2011, and basic/introduction cars fell more than 20 percentage points from last year.
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