Ford focusing NA growth plans on “super segment”
Green Car Congress
MARCH 23, 2013
Ford’s plan for growth in North America is focused on four key vehicle segments (subcompact, compact cars, small utility vehicles and midsize); what Ford is now calling the super segment. Since 2009, 38% of Ford’s growth has come from vehicles in this super segment, which includes Fiesta, Focus, Fusion and Escape.
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