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Toyota starts taking orders for soon-to-be-launched Prius PHV plug-in hybrid in Japan; targeting 35,000-40,000 units per year

Green Car Congress

Prius PHV S. Toyota Motor Corporation (TMC) has begun taking orders through Toyota dealers around Japan for the Prius PHV (plug-in hybrid). The Prius PHV will be sold by all Toyota, Toyopet, Toyota Corolla and Netz dealers in Japan; the sales target in Japan is 35,000 to 40,000 units per year. Click to enlarge.

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Hybrids in Japan Grabbed 12% New Vehicle Market Share in May

Green Car Congress

Hybrids represented 12% of new light-duty vehicle sales—excluding minicars—in Japan in May, according to figures from the Japan Automobile Dealers Association. By comparison, in the US hybrids represented 2.8% Toyota’s Prius topped the May sales rankings with 10,915 units. Earlier post.).

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Mazda introduces facelifted Demio with 1.3L SKYACTIV engine in Japan; hybrid-like fuel consumption at a lower price

Green Car Congress

Mazda began taking pre-orders for the facelifted Mazda Demio (known overseas as the Mazda2) at all Mazda, Mazda Anfini and Mazda Autozam dealers throughout Japan; the sales launch is scheduled for 30 June. By comparison, the Prius S model is rated at 35.5 SKYACTIV-13 Prius S. Demio SKYACTIV-13. Click to enlarge.

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Was the Jeep Wrangler 4xe 2021’s 3rd Highest-Selling EV in the US?

EV Adoption

While it is common for OEMs to NOT report sales of its models by powertrain — including PHEVs and in some cases BEVs like the Kia Niro and Hyundai Kona — both Toyota (RAV4 Prime and Prius Prime) and Mitsubishi (Outlander PHEV) do publish sales of their PHEVs.

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Q3 Sales data

EV Info

Tesla is unique in that all call shipped have a customer who has placed an order as compared to most other car companies that ship cars to dealers. The dealers have to shift them. Look at the year on year comparisons. It has long been a lover of Hybrids with the wildly successful Prius. Just look at any Ford lot.

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September Auto Sales Plunge in Aftermath of Cash for Clunkers; SAAR at 9.2M units, LDV Sales Down 41% from August, Hybrid Sales Down 48%

Green Car Congress

All comparisons in this post are based on actual volume, not adjusted day sales rate. The Prius posted September sales of 10,984 units, up 1% from September 2008, but down 42% from August 2009. General Motors dealers in the United States delivered 155,679 light duty vehicles in September, down 45% year-on-year. General Motors.

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Toyota FCV Mirai launches in LA; initial TFCS specs; $57,500 or $499 lease; leaning on Prius analogy

Green Car Congress

Like the Prius, Toyota designed the Mirai to be immediately recognizable. The Prius analogy. In both the Japan and US introductions of the Mirai, Toyota executives carefully drew a comparison between the launch of the Mirai and the development and launch of the first Prius. We learned this with Prius.

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