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Analysis: What’s the Best Way to Market EVs?

Clean Fleet Report

I’ve always wondered how Harley would market its silent motorcycles. LiveWire motorcycles are not really Harleys, the thought goes, although they will share engineering, production facilities, a supply chain and global logistics. Five Ways To Market EVs. market; many other options await in Europe and Asia.

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Junkyard Find: 2005 Pontiac Sunfire

The Truth About Cars

GM began producing cars on its J Platform beginning in 1981 , and the J-Body proved to be a tremendous global sales success for The General. market Js were available as two- and four-door sedans , coupes , three-door hatchbacks , convertibles and station wagons. Over the years, U.S.-market The replacement was the Sunfire.

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2022 GMC Hummer EV: the biggest, baddest, butchest EV to hit the market?

Charged EVs

The Hummer SUV sat silently behind Doug Parks, GM’s executive vice president of global product development, during his segments. The brand died in 2009 as GM declared bankruptcy, restructured with US government backing, and jettisoned not only Hummer but also Pontiac, Saab and Saturn. Everything old is new again.

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GM and Chrysler Submit Updated Restructuring Plans; Up to $18.6B More Needed; Outlines for Product Plans

Green Car Congress

million units globally) for viability planning purposes. Saturn will remain in operation for the next several years, through the end of the planned lifecycle for all Saturn products. If a spin-off or sale does not occur, GM plans to phase out the Saturn brand at the end of the current product lifecycle. million units (57.5

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GM Releases New Viability Plan, Launches Bond Exchange; Phasing Out Pontiac

Green Car Congress

As part of the new plan, GM will accelerate the wind-down or sale of HUMMER, Saturn and Saab to the end of 2009, and phase out Pontiac by the end of 2010. The revised plan moves up the resolution of Saab, Saturn, and Hummer to the end of 2009, at the latest. million total vehicles sold in the United States. The plan assumes a 19.5%

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Saab to Separate from GM and Create Independent Business in Sweden

Green Car Congress

As a result of GM’s strategic review of the global Saab business, the Saab Board announced today that it will file for reorganization under a self-managed Swedish court process to create a fully-independent business entity that would be sustainable and suitable for investment. Jan Ake Jonsson, Managing Director for Saab Automobile.

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Perspective: A View Into the New GM

Green Car Congress

The Saturn version of the two-mode plug-in hybrid at the Milford Proving Grounds. Going forward, GM plans to spend proportionally less of its marketing budget on the corporate identity and more on the vehicle brands. Chevrolet is a global value leader. by Bill Cooke. Click to enlarge. Establishing four core brands.

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