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Honda to invest $40B over 10 years in electrification and software; launching 30 EV models by 2030; > 2M units p.a.

Green Car Congress

As the world’s largest power unit manufacturer with annual sales of approximately 30 million units of mobility products including motorcycles, automobiles, power products, outboard motors and aircraft, Honda says that it aims to realize carbon neutrality for all products and corporate activities Honda is involved in by 2050.

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Hitachi Automotive Systems, Keihin, Showa, and Nissin Kogyo begin operations as Hitachi Astemo; CASE-driven mobility solutions

Green Car Congress

Keihin Corporation, Showa Corporation and Nissin Kogyo Co., As a global mega-supplier, Hitachi Astemo will create advanced mobility solutions in its core businesses of powertrain systems, chassis systems and advanced driver assistance systems for both automobiles and motorcycles.

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Honda targeting 100% BEV & FCEV sales in N America by 2040; new e:Architecture EVs coming in second half of this decade

Green Car Congress

Honda last week announced key targets for sales of electrified vehicles in North America, with a plan to make battery-electric and fuel cell electric vehicles (BEVs and FCEVs) to represent 100% of its vehicle sales by 2040, progressing from sales of 40% by 2030 and 80% by 2035. Renewable Energy Efforts in North America.

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Honda introducing new Honda Sensing 360 omni-directional safety and driver-assistive system

Green Car Congress

The Acura version of Honda Sensing 360 will use the AcuraWatch system name in North America. Since the US introductions in 2014 of Honda Sensing in the 2015 Honda CR-V, and AcuraWatch in the 2015 Acura TLX, application of these advanced safety and driver-assistive systems has expanded throughout the Honda and Acura lineups.

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Honda Speaks About Near Future, EV Plans

The Truth About Cars

Of course, corporations are going to put their best foot forward in these types of media briefs, so you can take things with a grain of salt (or maybe Jimmy Buffett's lost shaker), but here are the highlights: As of the end of the 2023 fiscal year that ended on March 31, Honda has cut fixed costs by more than 10 percent since fiscal year 2019.

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Analysis: What’s the Best Way to Market EVs?

Clean Fleet Report

Harley-Davidson, the legendary and revered American manufacturer of motorcycles, announced that it is establishing LiveWire as a separate electric motorcycle brand on July 8,2021, just in time for the first of nine outdoor International Motorcycle Shows. I’ve always wondered how Harley would market its silent motorcycles.

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National Drive Electric Week extends EV access

Electric Auto Association

National Drive Electric Week event hosts from across North America feel the same way. It was one of just two Nissan Ariyas in North America available for public viewing. Included were a Zero Motorcycle and a Jaguar iPace in addition to many other models. Thanks to SDG&E and CalETC, more than $2,000 was raised.