Bosch Analysis Finds US Light Duty Diesels Had a Consumer Take Rate of About 30% in 2009 When Both Diesel and Gasoline Engines Offered
Green Car Congress
MAY 9, 2010
These rates compare favorably or surpass the percentage of buyers opting for a hybrid version of a vehicle, he said. Similarly, the Ford Escape Hybrid introduced in 2004, had a consumer take rate of 10% in 2009. Lars Ullrich.
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