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Bosch Analysis Finds US Light Duty Diesels Had a Consumer Take Rate of About 30% in 2009 When Both Diesel and Gasoline Engines Offered

Green Car Congress

These rates compare favorably or surpass the percentage of buyers opting for a hybrid version of a vehicle, he said. Similarly, the Ford Escape Hybrid introduced in 2004, had a consumer take rate of 10% in 2009. Lars Ullrich.

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Toyota Previews Generation III 2010 Prius Hybrid

Green Car Congress

Of that 10% improvement, about 6% can be attributed to the new hybrid system (including the larger combustion engine) and about 4% to efficiency improvements in other aspects of the vehicle, such as better aerodynamics, said Chief Engineer Akihiko Otsuka. Hybrid Synergy Drive. Click to enlarge.

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