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Analysis: What’s the Best Way to Market EVs?

Clean Fleet Report

This marketing choice by Ford is either a very bad idea (brand dilution) or a genius plan to move the pony car into the modern era. GM is bringing back the Hummer brand as an EV within the GMC brand. It also toyed with the idea of presenting Prius as a sub-brand at the point it had four different models, but dropped it.

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2022 Chevrolet Bolt EUV: Chevy’s lowest-priced electric car gets a big brother

Charged EVs

If it were a person, you might almost feel sorry for the 2022 Chevrolet Bolt EUV, which was launched in February. The Hummer got a Super Bowl ad; the Bolt EUV got a Disney video. The Hummer EV will be the first based on the GM’s new Ultium architecture, so these two Bolts will be the last to use what GM calls its BEV2 architecture.

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Greenlings: Benefits of charging stations vs. battery swaps vs. home charging

Tony Karrer Delicious EVdriven

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Lotus and Harmon partner up to add sound to hybrids

Tony Karrer Delicious EVdriven

Skip to Content Great gifts for geeks, hand-picked by Download Squad Autoblog AOL Autos Green Daily Gadling Engadget AutoblogGreen Autoblog Green Web Images Video News Local More → x Jobs Mapquest Movies Music Personals Shopping Travel Yellow Pages Send us a tip Contact us Advertise Corrections/Problems?

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