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Analysis: What’s the Best Way to Market EVs?

Clean Fleet Report

In an odd marketing twist, the new Ford Mustang Mach-E is an all-new all-electric car, but wears a hugely iconic name that is nothing like traditional Mustangs except for its horse badge and vigorous powertrain. For our discussion, Saturn dealers were the delivery and service point for GM’s aborted first electric car, the EV1.

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How Carmakers Are Responding to the Plug-In Hybrid Opportunity

Tony Karrer Delicious EVdriven

About CalCars Plug-In Hybrids FAQ How to Get a PHEV Where PHEVs are Carmakers Say. Our PRIUS+ Project Photos PHEV Resources Global Warming Take Action News and Events Contact Us How Carmakers are Responding to the Plug-In Hybrid Opportunity If you ask, "have major auto-makers come around on PHEVs?",

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