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Analysis: What’s the Best Way to Market EVs?

Clean Fleet Report

This marketing choice by Ford is either a very bad idea (brand dilution) or a genius plan to move the pony car into the modern era. Good examples of all-new electric cars are the Nissan Leaf battery-electric and the Chevrolet Volt plug-in hybrid , which both debuted in 2010 as 2011 models. Next up will be the ID.Buzz electric minivan.

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2021 Jeep Wrangler 4xe: The legendary SUV brand’s first plug-in hybrid

Charged EVs

In Europe, it was smaller Jeeps—the subcompact Renegade and compact Compass family SUV—that got their plugs first. That’s not surprising—the Chrysler Pacifica Hybrid, the company’s only previous plug-in hybrid, is a well-executed PHEV with an EPA-rated 32 miles of usable electric range that retains all the virtues of the Pacifica minivan.

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Chrysler's first electric car to be two-seat sports car - Apr. 15, 2009

Tony Karrer Delicious EVdriven

Chryslers first electric car, set to be introduced late next year around the same time as General Motors Chevrolet Volt, will be a sports car with a zero-to-60 time of under five seconds and a top speed of 120 miles per hour. Possibilities include a minivan and an Jeep Wrangler-like off-roader. 5.90 / 0.07% Nasdaq 1,673.07

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How Carmakers Are Responding to the Plug-In Hybrid Opportunity

Tony Karrer Delicious EVdriven

However," he continued, "If carmakers decide not to take advantage of this offer, AFS Trinity intends to raise the funds to begin modifying existing hybrids or manufacture its own 150 mpg SUVs and, eventually, 250 mpg sedans. When Lutz first proposed creating an electric car in 2003, the idea "bombed" inside GM, he says. "I Newsweek ).

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