article thumbnail

Analysis: What’s the Best Way to Market EVs?

Clean Fleet Report

In 1989, GM was selling small cars with a variety of origins, including the slightly revised Toyota Corollas (branded as the Chevrolet Nova) that were assembled in a joint Toyota-GM plant in Fremont, California (now home to Tesla). Not easy or cheap, but it has worked so far. Create a New EV Company.

Market 70
article thumbnail

2022 GMC Hummer EV: the biggest, baddest, butchest EV to hit the market?

Charged EVs

The brand died in 2009 as GM declared bankruptcy, restructured with US government backing, and jettisoned not only Hummer but also Pontiac, Saab and Saturn. Before Tesla, they were seen as nerdy golf carts, far from usable as “real cars.” After all, that’s exactly what Tesla did.

Hummer 104
article thumbnail

SpaceX’s Gwynne Shotwell to oversee Starship program, Starbase facilities

Teslarati

In his own words , Twitter appears to be in a precarious position after the Tesla CEO and SpaceX founder purchased the social media platform for an inflated price of $44 billion, saddling it with immense debt.

Saturn 99