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Analysis: What’s the Best Way to Market EVs?

Clean Fleet Report

But the battery-powered two-wheelers get separate showrooms, sales methodologies and marketing programs aimed at different target audience. Ignoring the briefly popular commercial electrics around at the turn of the last century, EVs have been experimental concepts or limited edition runs until relatively recently.

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GM Says Chevrolet Volt Won't 'Pay the Rent' | Autopia from Wired.com

Tony Karrer Delicious EVdriven

GM says it is already looking ahead to the next generation of Volt-based vehicles — it unveiled the Cadillac Converj concept in January — and says costs will come down as the technology spreads to more models. Toyota Prius modders have already been adding larger batteries so the vehicle can run on battery power.

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