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Bloom Energy Debuts SOFC Fuel Cell System for Distributed Generation

Green Car Congress

Bloom Energy Corporation staged a high-profile event announcing the availability of the Bloom Energy Server, a patented solid oxide fuel cell (SOFC) technology for distributed power generation. Founded in 2001, Bloom Energy can trace its roots to the NASA Mars space program. The event was hosted at eBay Inc.,

Energy 218
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The Real Story of Pixar

Cars That Think

The story of Pixar doesn't start with its founding—a tech company's story rarely does. Then we turned our minds to making a "strategic partnership" with a large corporation instead. But we almost closed a joint deal with two vast corporations, General Motors and Philips. Of the 10 we talked to seriously, 8 turned us down.

GM 145
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Perspective: A View Into the New GM

Green Car Congress

The day was split between a morning session at the GM tech center in Warren and an afternoon session at the GM proving grounds in Milford, MI. Going forward, GM plans to spend proportionally less of its marketing budget on the corporate identity and more on the vehicle brands. Click to enlarge. Establishing four core brands.

GM 262
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How Ted Hoff Invented the First Microprocessor

Cars That Think

His passion for the field led him from New York City’s used electronics stores to elite university laboratories, through the intense early years of the microprocessor revolution and the tumult of the video game industry, and ultimately to his job today: high-tech private eye. He started his explorations with chemistry. Sunnyvale, Calif.,

IDEA 121