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Analysis: What’s the Best Way to Market EVs?

Clean Fleet Report

Geo renamed the Nova as the Geo Prizm and added other models jointly produced with Isuzu and Suzuki in North America and Japan, but separated them from its “American” cars. During this same time GM created Saturn , a totally new brand, which arrived in 1990 with its own showrooms, advertising and vehicles. Sub-brand, the ID.4

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How Carmakers Are Responding to the Plug-In Hybrid Opportunity

Tony Karrer Delicious EVdriven

Plans Saturn Vue PHEV-10. Aims to get Saturn Vue on road in 2010; no production goal. Lutz said GM is pushing to have Saturn Vue plug-in hybrid on the road by 2009. -- ( Autoweek ). "I 4/06/07 GM spokesman Jeff Holland said Friday that its Saturn Vue sport-utility vehicle will be available as a plug-in by the end of 2009. (

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