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Analysis: What’s the Best Way to Market EVs?

Clean Fleet Report

Battery-gasoline hybrids go back more than 20 years to the first Toyota Prius, but real mainstream battery-only electric EVs are only in their second decade. The Toyota Prius, a battery-gasoline hybrid, is a very famous and recognizable example of this approach. Lexus did the trick. It debuted in the U.S. as a 1999 model.

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Perspective: A View Into the New GM

Green Car Congress

The Saturn version of the two-mode plug-in hybrid at the Milford Proving Grounds. One of the designers called Buick “ premium without being pretentious ” Buick appears to be targeting a Lexus like experience. I was able to spend 10 minutes driving a Saturn Aura sedan with an (HCCI) engine system. by Bill Cooke.

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