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2022 GMC Hummer EV: the biggest, baddest, butchest EV to hit the market?

Charged EVs

After a succession of carefully staged events for media and the public, we now know that the 2022 GMC Hummer EV will include at least two models: a sport utility truck (or SUT), with four doors and a short pickup bed, and a more conventional SUV. In short, the GMC Hummer EV is meant to make electric cars badass in the public eye.

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EV ute overload: The electric pickups coming soon

EV Central

Tesla Cybertruck Tesla Cybertruck The top of the pile when it comes to attention, the Cybertruck just about broke the internet when Tesla design chief Franz von Holzhausen broke two of its windows during the global unveil late in 2019. It has now re-established it as an electrified sub-brand of GMC.

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Analysis: What’s the Best Way to Market EVs?

Clean Fleet Report

LiveWire motorcycles are not really Harleys, the thought goes, although they will share engineering, production facilities, a supply chain and global logistics. GM is bringing back the Hummer brand as an EV within the GMC brand. Not easy or cheap, but it has worked so far. The LiveWire at launch was a Harley.

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New EV electric car calendar

EV Central

GMC Sierra EV ute – it shares plenty with the Chevrolet Silverado underneath, so no surprise the GMC version is set to adopt electrification. Hummer – Best known for copping bruises on the battlefields, Hummer has been reignited as an all-electric SUV brand (or sub-brand) with the GMC Hummer EV.

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Convincing Consumers To Buy EVs

Cars That Think

One Bloomberg study found 341 miles was the average range desired, while Deloitte Consulting’s 2022 Global Automotive Consumer Study found US consumers want to be able to travel 518 miles on a fully charged battery in a BEV that costs $50,000 or less. EVs ain’t cheap Price is another EV purchase risk that is comparable to EV range.

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Opinion: The Tesla Cybertruck accelerated the Ford F-150 Lightning’s release, like it or not

Teslarati

This was one of the reasons why Ford inspired a ton of headlines in January 2019 when then-president of global markets and now-CEO Jim Farley announced that the F-Seres was getting electrified. While the Cybertruck’s looks were amusing to critics, its specs were very real, and most of all, it was cheap for the features that it offers.

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