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Analysis: What’s the Best Way to Market EVs?

Clean Fleet Report

But the battery-powered two-wheelers get separate showrooms, sales methodologies and marketing programs aimed at different target audience. Battery-gasoline hybrids go back more than 20 years to the first Toyota Prius, but real mainstream battery-only electric EVs are only in their second decade. as a 1999 model.

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On the Horizon

Plug In Partners

by ’10 By BILL VLASIC Published: May 13, 2008 DETROIT — The Nissan Motor Company plans to sell an electric car in the United States and Japan by 2010, raising the stakes in the race to develop environmentally friendly vehicles. Toyota ( TM ). CEO Carlos Ghosn bought Toyota's hybrid system for the Altima family sedan.

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How Carmakers Are Responding to the Plug-In Hybrid Opportunity

Tony Karrer Delicious EVdriven

Saab GM-owned company exploring PHEVs Joint Venture with Volvo and others to research PHEVs Toyota 500 PHEV 2010-model Priuses with lithium batteries to be leased for fleet tests in 2009 (150 in U.S.) This was starting to hurt because it was one reason for a sudden surge in Toyotas market share." Never discount Toyota.

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