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Analysis: What’s the Best Way to Market EVs?

Clean Fleet Report

Harley-Davidson, the legendary and revered American manufacturer of motorcycles, announced that it is establishing LiveWire as a separate electric motorcycle brand on July 8,2021, just in time for the first of nine outdoor International Motorcycle Shows. I’ve always wondered how Harley would market its silent motorcycles.

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Dodge Circuit EV First Drive: electric car makes grand promises on Earth Day

Tony Karrer Delicious EVdriven

Thankfully, since parts of the powertrain in the Circuit are also used in other Chrysler ENVI vehicles - like the all-electric USPS minivan that was unveiled earlier today - work that is done on one model can be applied to others. For now, if you want to keep moving, you need to keep pressing go. No coasting available.

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How Carmakers Are Responding to the Plug-In Hybrid Opportunity

Tony Karrer Delicious EVdriven

Weve kept the summary table below generally up-to-date for passenger PHEVs, but not for BEVs, motorcycles or larger vehicles like buses and trucks. Fisker $80,000 Karma series luxury 50-mile range series PHEV, S Sunset convertible version.Partnering with Quantum Technologies.

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