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Study finds car dealerships pose significant barrier to EV adoption

Green Car Congress

In 126 “mystery shopper” experiences at 82 car dealerships across Denmark, Finland, Iceland, Norway and Sweden, the team found that that dealers were dismissive of EVs; misinformed shoppers on vehicle specifications; omitted EVs from the sales conversation; and strongly oriented customers towards gasoline and diesel vehicle options.

Iceland 231
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JATO: global vehicle sales fall by 39% in March; electrified vehicles up to 17.4% new registration market share in Europe

Green Car Congress

This is in part due to the collapse of the Italian and French markets, on which small cars are heavily reliant for sales—in 2019, 38% of A and B segment registrations in Europe occurred in Italy and France. As expected, all segments across Europe were impacted negatively by mandatory lockdowns.

Europe 261