Analysis: What’s the Best Way to Market EVs?
Clean Fleet Report
MAY 13, 2021
Good examples of all-new electric cars are the Nissan Leaf battery-electric and the Chevrolet Volt plug-in hybrid , which both debuted in 2010 as 2011 models. During this same time GM created Saturn , a totally new brand, which arrived in 1990 with its own showrooms, advertising and vehicles. Nissan’s Leaf stood alone as an EV.
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