Nissan, Frost & Sullivan study finds 37% of Southeast Asian consumers open to buying EV
Green Car Congress
FEBRUARY 6, 2018
Contrary to common perception, cost was not a deterrent—in fact, customers surveyed were willing to pay more to own an electric vehicle, compared with a comparable conventional car. However, the study showed that lower costs would prompt more people to consider electric cars. Motivating factors for buying an electric vehicle.
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