article thumbnail

Mixed Outlook for Mainstream Consumer Adoption of PHEVs

Green Car Congress

Dr. Ken Kurani from the UC Davis Institute of Transportation Studies (ITS) presented results from the latest in a series of electric drive consumer studies seeking to learn from consumers whether or not PHEVs are a good idea. the first time in your entire lives you’ve ever heard the EPA and the OEMs agree on something: tax the fuel.

PHEV 150
article thumbnail

How Carmakers Are Responding to the Plug-In Hybrid Opportunity

Tony Karrer Delicious EVdriven

Davis Illingworth, a senior vice president with Toyota Motor Sales U.S.A., regulatory EPA approval." ( Response to consumer inquiries after NPR story, February, 2006 ) "The mass market is not interested in plug-ins," says Cindy Knight, Toyotas environmental- communications administrator. said in a statement. battery technology; 2.

Plug-in 45