Peugeot Launches New Marque Plan with Downsizing, Hybrids and Plug-ins for Two-, Three- and Four-Wheeled Vehicles; Unveils SR1 Hybrid Concept
Green Car Congress
JANUARY 9, 2010
Peugeot launched a comprehensive new Marque plan, with the objectives of moving up three places in the world car market by 2015 (it is currently in 10 th place); establishing Peugeot as a benchmark for style; and becoming the leader in mobility services. Earlier post.). Included in its product strategy are: Cleaner engines. Micro-hybrids.
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