How Carmakers Are Responding to the Plug-In Hybrid Opportunity
Tony Karrer Delicious EVdriven
APRIL 21, 2009
When Lutz first proposed creating an electric car in 2003, the idea "bombed" inside GM, he says. "I San Jose Mercury News ). He said he plans to discuss the idea with [Caroll] Shelby and [Lee] Iacocca. The electrification of the automobile is inevitable." I got beaten down a number of times." Bloomberg News ). But its ready now.
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