New Horizons in Electric Mobility: Anticipating the Latest Pickup Release

by TTAC Staff

Published: January 11th, 2024

Photo credit: VinFast

Vietnam's leading electric vehicle manufacturer, VinFast Auto, showcased its latest creation, the VF Wild, at CES 2024. This concept car represents VinFast's first foray into the electric pickup truck market, highlighting the company's dedication to expanding its range of products. The VF Wild stands as a testament to VinFast's commitment to fostering sustainable transportation solutions that are accessible to a wide audience.

Design Specifications of the VF Wild

The VF Wild positions itself in the mid-size pickup truck category with dimensions of 209 inches in length and 79 inches in width. What sets this vehicle apart is its innovative bed size, adjustable between 5 and 8 feet, which is a segment-leading feature. This adaptability is achieved through a power-folding mid-gate, melding utility with style. Additionally, the VF Wild is designed with a panoramic glass roof and digital side mirrors to enhance its aerodynamic properties.

Collaborative Design Process

The design of the VF Wild is the product of a collaboration between VinFast and GoMotiv, an Australian design firm. After more than 8,000 hours of development and the involvement of numerous designers, the VF Wild emerged with a unique "Fluid Dynamism" aesthetic. This design concept draws inspiration from the dynamic motion of a superhero's cape, giving the VF Wild a distinctive and innovative appearance.

The Meaning Behind "Wild"

The name "Wild" for this concept vehicle is symbolic, reflecting VinFast's ethos of pushing boundaries and striving for innovation. It underlines the brand's continuous endeavor to contribute to an eco-friendly future.

VinFast's Mission and Vision

As stated by Ms. Tran Mai Hoa, Deputy CEO of Sales and Marketing at VinFast Global, the VF Wild is more than a new product. It embodies VinFast's ambition to enter the thriving market of electric pickup trucks. The VF Wild aligns with the company's vision of making electric vehicles more accessible and adaptable to various terrains, encouraging consumers to engage with the natural world.

VinFast's Global Impact

VinFast, a subsidiary of Vingroup, was established in 2017 and is known for its highly automated manufacturing complex in Hai Phong, Vietnam. The company is deeply invested in the pursuit of a sustainable future, driving innovation in product development, smart services, customer experiences, and competitive pricing. VinFast's goal is to motivate customers worldwide to join in the journey towards intelligent mobility and a sustainable planet.

This article was co-written using AI and was then heavily edited and optimized by our editorial team.

TTAC Staff

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Varezhka I have still yet to see a Malibu on the road that didn't have a rental sticker. So yeah, GM probably lost money on every one they sold but kept it to boost their CAFE numbers.I'm personally happy that I no longer have to dread being "upgraded" to a Maxima or a Malibu anymore. And thankfully Altima is also on its way out.
Tassos Under incompetent, affirmative action hire Mary Barra, GM has been shooting itself in the foot on a daily basis.Whether the Malibu cancellation has been one of these shootings is NOT obvious at all.GM should be run as a PROFITABLE BUSINESS and NOT as an outfit that satisfies everybody and his mother in law's pet preferences.IF the Malibu was UNPROFITABLE, it SHOULD be canceled.More generally, if its SEGMENT is Unprofitable, and HALF the makers cancel their midsize sedans, not only will it lead to the SURVIVAL OF THE FITTEST ones, but the survivors will obviously be more profitable if the LOSERS were kept being produced and the SMALL PIE of midsize sedans would yield slim pickings for every participant.SO NO, I APPROVE of the demise of the unprofitable Malibu, and hope Nissan does the same to the Altima, Hyundai with the SOnata, Mazda with the Mazda 6, and as many others as it takes to make the REMAINING players, like the Excellent, sporty Accord and the Bulletproof Reliable, cheap to maintain CAMRY, more profitable and affordable.
GregLocock Car companies can only really sell cars that people who are new car buyers will pay a profitable price for. As it turns out fewer and fewer new car buyers want sedans. Large sedans can be nice to drive, certainly, but the number of new car buyers (the only ones that matter in this discussion) are prepared to sacrifice steering and handling for more obvious things like passenger and cargo space, or even some attempt at off roading. We know US new car buyers don't really care about handling because they fell for FWD in large cars.
Slavuta Why is everybody sweating? Like sedans? - go buy one. Better - 2. Let CRV/RAV rust on the dealer lot. I have 3 sedans on the driveway. My neighbor - 2. Neighbors on each of our other side - 8 SUVs.
Theflyersfan With sedans, especially, I wonder how many of those sales are to rental fleets. With the exception of the Civic and Accord, there are still rows of sedans mixed in with the RAV4s at every airport rental lot. I doubt the breakdown in sales is publicly published, so who knows... GM isn't out of the sedan business - Cadillac exists and I can't believe I'm typing this but they are actually decent - and I think they are making a huge mistake, especially if there's an extended oil price hike (cough...Iran...cough) and people want smaller and hybrids. But if one is only tied to the quarterly shareholder reports and not trends and the big picture, bad decisions like this get made.