Huawei Asks Mercedes, Audi to Collab on Software

Matthew Guy
by Matthew Guy

Chinese smartphone giant Huawei has apparently broached the topic of software collaboration with a pair of German automotive companies. According to reports, Huawei wants to bust out of the situation in which it finds itself partnered on such projects solely with brands in China.


Per Reuters, the company – notably the target of American sanctions for the last five years or so – has held preliminary talks with Merc in an effort to place them at the helm of somewhere between 3 and 5 percent of Huawei’s Intelligent Automotive Solution (IAS) business unit. Talking heads value the joint at around $30 billion, making even a five percent stake worth over a billion dollars. Ze Germans seemed to have rebuffed the offer, citing a desire to remain in charge of its own software destiny instead of sloughing it off to a supplier.


Audi’s involvement is less clear, though it is worth noting there are rumblings of them and Huawei planning a partnership to develop new autonomous driving aids. However, anything which springs forth from that joint venture will apparently be installed only on Audi models sold in the Chinese market, where the company is tangled up with the FAW Group home team. Remember, the latter is a state-owned automobile manufacturer in a market where outside companies must forge some sort of partnership with a local outfit in order to get off the ground – at least in terms of car. GM is partnered with a group called SAIC for the same reason. Audi currently makes 9 different models in China, ranging from the A3 and Q2L to the A6L and e-tron.


Predictably, everyone involved has clammed up and there are precisely no official statements from either Merc or Audi – or Huawei, for that matter – about this potential collab. What's you take? Should car companies shack up with tech giants in order to produce legible infotainment systems and the like? Or should they go it alone?


[Image: Huawei]


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Matthew Guy
Matthew Guy

Matthew buys, sells, fixes, & races cars. As a human index of auto & auction knowledge, he is fond of making money and offering loud opinions.

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4 of 15 comments
  • IBx1 IBx1 on Dec 12, 2023

    Give me a DIN format radio I can rip out without affecting HVAC controls or the trip meter.

    • See 1 previous
    • Art_Vandelay Art_Vandelay on Dec 12, 2023

      You can complain all you want, but that ship has sailed. screens are the thing now. best you can hope for is a good UI


  • ToolGuy ToolGuy on Dec 12, 2023

    Speaking of software, why does the first reply to a comment get hidden a lot of the time? It makes it look like people are talking to themselves (which some of us are lol).

    The Truth About Comments 🙂

  • Ras815 It's a travesty that this is even allowed to carry the same 7er identity that the E23, E32 and E38 established.
  • V16 It's hard to believe that GM or Ford in 2024 can't or won't design a truly class leading sedan for the North American market.To cede the entire mainstream market to Japan and Korea is an embarrassment.
  • 1995 SC I don't know what the answer is, but out Germaning the Germans hasn't been it. Look at what works and do that (Escalade?). Maybe the world is ready for an option that just sort of shuts the world out at the end of the day and gives the driver a nice, supple ride home and is suited to the world that most people drive in.They won't though. The Journos will hate it and cry about ring times and at the end of the day that and dealers are who the cars are built for...not you. And Cadillac will likely fail sadly.
  • Daniel I couldn't agree more! As someone who is literally 100% brand agnostic, Cadillac is right up there with Lincoln for (relatively) very nice American brand designs and powetrains (OK, their sedans are getting a little stale with the same pointy, CyberTruck angles, but I digress) but their interiors really are absolutely lacking almost *any* differentiation from the "solid for what it is" Chevy parts bin and deserves better!
  • Fred Do what GM wants, cut costs. Pull out of racing hyper cars, defund the F1 program. Finally make more SUVs.
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