Lexus LF-Z is Watts New

Jason R. Sakurai
by Jason R. Sakurai

Today, Lexus dropped the LF-Z concept car, stepping on the electric-vehicle (EV) accelerator. By 2025, the company expects to have 20 new PHEV, HEV, and BEV models from which to choose.

670,616,629 miles per hour, the speed of light, is how fast energy travels as electromagnetic waves. This is nearly as fast as car companies are becoming EV manufacturers.

Lexus, and just about every other carmaker, is EV giddy. They proclaim this is the transformation of the century, linking sustainable development, changes in lifestyle, values, and mobility needs as to why they’re swinging for the fences. What’s the big rush to get to a Disney-like Autopian society, where we’ll chug along at a preset MPH and have our routes selected for us?

So Lexus putting a battery in the LF-Z is a big deal because they think this is what 2025 will look and drive like. For one, they’re calling Direct4, their four-wheel, driving-force control technology, the optimal placement of batteries and electric motors, one that sets them apart from the rest. EVs, whether battery (BEV), hybrid (HEV), or plug-in hybrid (PHEV), are putting the cart before the horse if there isn’t enough electricity or kW in the grid to recharge their growing numbers.

Will the sales ratio of EVs exceed that of gas-powered vehicles by 2025, as Lexus predicts? By 2050, will they and their vehicle counterparts, achieve carbon neutrality? Is the formed exterior of the LF-Z Electrified ’emotional’ as its designers say, just as the open, minimalist cockpit provides a unique EV driving experience? Exactly what is that experience compared to the one you get when you go off-road in a Ford F-150, or when you drive long stretches of the open road in a Corvette? Maybe as fewer drivers have the adventure that comes along with the responsibility of controlling the rate of acceleration by themselves, this experience will become lost, like that of riding a horse.

[Images: Lexus]

Jason R. Sakurai
Jason R. Sakurai

With a father who owned a dealership, I literally grew up in the business. After college, I worked for GM, Nissan and Mazda, writing articles for automotive enthusiast magazines as a side gig. I discovered you could make a living selling ad space at Four Wheeler magazine, before I moved on to selling TV for the National Hot Rod Association. After that, I started Roadhouse, a marketing, advertising and PR firm dedicated to the automotive, outdoor/apparel, and entertainment industries. Through the years, I continued writing, shooting, and editing. It keep things interesting.

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  • RHD RHD on Mar 31, 2021

    They cadged the steering wheel from Tesla. The rest of it looks like a science-fiction movie about the future, which is what automakers seem to think electric cars should look like.

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    • Inside Looking Out Inside Looking Out on Apr 01, 2021

      @mcs You mean they hate dogs?

  • Dal20402 Dal20402 on Mar 31, 2021

    "transformation of the century, linking sustainable development, changes in lifestyle, values, and mobility needs as to why they’re swinging for the fences. What’s the big rush to get to a Disney-like Autopian society, where we’ll chug along at a preset MPH and have our routes selected for us?" EVs are just cars, but with more efficient power and no localized exhaust. They're not robot cars, unless we learn otherwise. And all of that stuff above is really about robot cars. Despite the difficulty I'm excited about robot cars because 42,000 people died on American roads in 2020, the overwhelming majority because of bad human driving.

  • Theflyersfan With sedans, especially, I wonder how many of those sales are to rental fleets. With the exception of the Civic and Accord, there are still rows of sedans mixed in with the RAV4s at every airport rental lot. I doubt the breakdown in sales is publicly published, so who knows... GM isn't out of the sedan business - Cadillac exists and I can't believe I'm typing this but they are actually decent - and I think they are making a huge mistake, especially if there's an extended oil price hike (cough...Iran...cough) and people want smaller and hybrids. But if one is only tied to the quarterly shareholder reports and not trends and the big picture, bad decisions like this get made.
  • Wjtinfwb Not proud of what Stellantis is rolling out?
  • Wjtinfwb Absolutely. But not incredibly high-tech, AWD, mega performance sedans with amazing styling and outrageous price tags. GM needs a new Impala and LeSabre. 6 passenger, comfortable, conservative, dead nuts reliable and inexpensive enough for a family guy making 70k a year or less to be able to afford. Ford should bring back the Fusion, modernized, maybe a bit bigger and give us that Hybrid option again. An updated Taurus, harkening back to the Gen 1 and updated version that easily hold 6, offer a huge trunk, elevated handling and ride and modest power that offers great fuel economy. Like the GM have a version that a working mom can afford. The last decade car makers have focused on building cars that American's want, but eliminated what they need. When a Ford Escape of Chevy Blazer can be optioned up to 50k, you've lost the plot.
  • Willie If both nations were actually free market economies I would be totally opposed. The US is closer to being one, but China does a lot to prop up the sectors they want to dominate allowing them to sell WAY below cost, functionally dumping their goods in our market to destroy competition. I have seen this in my area recently with shrimp farmed by Chinese comglomerates being sold super cheap to push local producers (who have to live at US prices and obey US laws) out of business.China also has VERY lax safety and environmental laws which reduce costs greatly. It isn't an equal playing field, they don't play fair.
  • Willie ~300,000 Camrys and ~200,000 Accords say there is still a market. My wife has a Camry and we have no desire for a payment on something that has worse fuel economy.
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