Honda Reveals Saloon Electric Concept, Announces New EV Line

Matt Posky
by Matt Posky

Honda used CES 2024 to reveal a couple of purely conceptual automobiles and then announced that one of them would serve as the basis for its new EV line coming in 2026. They’ll even have their own logo, which the company also teased this week.


Honda's ‘Zero Series’ vehicles are supposed to be the next generation of all-electric transportation and appear to be hellbent on embracing every industry trend that’s currently in fashion. That supposition is based on the Saloon concept, which the manufacturer had on hand at CES and claimed would be the first model in the lineup. Though the vehicle will undoubtedly have to change in order for that to become a reality. The Saloon looks like a minivan concept from the early 1980s — boasting a wedge shape and tons of glass.

A production version of the Saloon (or whatever the name they give the vehicle it’s based on) is said to arrive in 2026, serving as the Zero Series’ first model. The design allows for the concept to be incredibly spacious inside with staggeringly good viability. However, it doesn’t look like it would perform terribly well during a crash test in its conceptual form. It has a yoke steering wheel because that’s what designers assume people think is hip right now appears completely devoid of buttons.


We expect a lot about the vehicle to change. But Honda said the production model should receive a novel drive-by-wire system called “motion-control management.” Considering how lackluster electronic steering has been, we’re hoping it offers better feedback than what the broader industry has had on offer these last few years. The manufacturer is also making pretty bold claims about battery life, claiming less than a ten-percent degradation of its maximum charge over ten years.

Other than the vehicle slotting into the usual cliche of claiming it’ll be like a mobile lounge and Honda promising it’d be extremely lightweight for an EV, there’s not much to say here. It’s just too hard to imagine the production-ready version being anything like the concept once you take into modern safety regulations. But it remains a very cool concept, appealing to just above everyone who grew up thinking wedge designs and neon would be the future.


“We will create a completely new value from zero based on thin, light and wise as the foundation for our new Honda [zero] EV series to further advance the joy and freedom of mobility to the next level,” stated Honda CEO Toshihiro Mibe.

The company has also shown off the Space-Hub concept, which is more like a proper van. It’s similar in nature to the Saloon, just larger and with a greater emphasis on pleasing passengers. Honda has fitted it with a massive panoramic roof and seating that’s more limo than shuttle bus. However, the company hasn’t expressed any intention to put it into production.


Assuming it keeps the name, the Saloon is supposed to launch in North America sometime in 2026, followed by subsequent Honda Zero model introductions in Japan, Asia, Europe, Africa, South America, and the Middle East. The vehicles will use a new Honda logo (below), denoting their place among the brand’s newest all-electric products.

[Images: Honda]

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Matt Posky
Matt Posky

A staunch consumer advocate tracking industry trends and regulation. Before joining TTAC, Matt spent a decade working for marketing and research firms based in NYC. Clients included several of the world’s largest automakers, global tire brands, and aftermarket part suppliers. Dissatisfied with the corporate world and resentful of having to wear suits everyday, he pivoted to writing about cars. Since then, that man has become an ardent supporter of the right-to-repair movement, been interviewed on the auto industry by national radio broadcasts, driven more rental cars than anyone ever should, participated in amateur rallying events, and received the requisite minimum training as sanctioned by the SCCA. Handy with a wrench, Matt grew up surrounded by Detroit auto workers and managed to get a pizza delivery job before he was legally eligible. He later found himself driving box trucks through Manhattan, guaranteeing future sympathy for actual truckers. He continues to conduct research pertaining to the automotive sector as an independent contractor and has since moved back to his native Michigan, closer to where the cars are born. A contrarian, Matt claims to prefer understeer — stating that front and all-wheel drive vehicles cater best to his driving style.

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  • Laflamcs My wife got a new 500 Turbo in 2015. Black exterior with an incredible red leather interior and a stick! The glass sunroof was epic and it was just about the whole roof that seemed to roll back. Anyway, that little bugger was an absolute blast to drive. Loved being run hard and shifted fast. Despite its small exterior dimensions, one could pile a lot into it. She remember stocking up at COSTCO one time when a passerby in the parking lot looked at her full cart and asked "Will it all fit?" It did. We had wonderful times with that car and many travels. It was reliable in the years we owned it and had TONS of character lacking in most "sporty" car. Loved the Italian handling, steering, and shift action. We had to trade it in after our daughter came along in 2018 (too small for 3 vacationers). She traded it in for a Jeep Renegade Latitude 6 speed, in which we can still feel a bit of that Italian heritage in the aforementioned driving qualities. IIRC, the engine in this Abarth is the same as in our Renegade. We still talk about that little 500..........
  • Rochester If I could actually afford an Aston Martin, I would absolutely consider living in an Aston themed condo.
  • Redapple2 I ve slept on it. I would take one on a 3 yr lease for $199/mo- ($1000 down total). Evil gm Vampire gave me this deal in 2012.
  • 3SpeedAutomatic Would prefer a non-turbo with a stick shift. That would be more fun to drive!!🚗🚗🚗Also, I could teach my nieces and nephews to drive a standard. You'd be surprised how many folks can't handle a stick shift today. Yet, in Europe, most rental cars come with a stick unless you specify otherwise.
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