American Fuel Consumption Goes Down, Prices Do Not

Matt Posky
by Matt Posky

Fuel prices have been climbing this year and continue to do so. However, consumer demand can no longer be blamed as we enter into the autumn months when consumption consistently drops. The Energy Information Administration (EIA) estimates that Americans were burning through a million fewer barrels of oil last week than they were the week before.

What isn’t dropping is oil prices and that seems to be making all the difference.


According to the American Automobile Association (AAA), oil has surged upward to about $90 per barrel. Taking a look for ourselves, WTI Crude is pegged at the time of this writing near $91.50 per barrel while Brent and Murban Crude are a few dollars higher per barrel than that.


“Oil costs are putting upward pressure on pump prices, but the rise is tempered by much lower demand,” explained AAA spokesperson Andrew Gross. “The slide in people fueling up is typical, with schools back in session, the days getting shorter, and the weather less pleasant. But the usual decline in pump prices is being stymied for now by these high oil costs.”


However, there always seems to be a contingent of willful ignorance surrounding the topic, as there’s no shortage of people suggesting that fuel prices are dropping when there’s literally zero evidence to support the claim. We’ve also seen this take place in regard to vehicle pricing and a bevy of other economic issues, as there’s a similarly unlimited supply of people who’ve managed to thrive in this world without having been burdened by reality.


The best we can say is that gas prices have stabilized somewhat after pitching up in 2021 and giving way to a totally volatile oil market in 2022. They even managed to come down late last year, presumably because consumers in Western markets looked to be on the cusp of revolting against society. Europe’s energy crisis (which included electricity and natural gas) actually became so dire that riots erupted in major cities while customers discussed widespread nonpayment on the grounds that the relevant companies were enjoying record-breaking profits.


Still, 2023 has been a year where fuel prices have seen a relatively steady climb back toward unacceptable levels. January may have boasted a national average a stone’s throw away from $3.30 per gallon. But it’s now at $3.85 and people still remember a gallon of regular being closer to $2.50 in 2019 and averaging well below $2.00 throughout most of 2020. It’s hard for anyone to feel like today’s prices represent any kind of economic victory.


The Biden administration has vowed to bring fuel prices back down, with the president again making mention of the issue in Maryland last week. "I'm going to get those gas prices down again,” he said. “I promise you.”


But how Biden intends to do this is beyond hazy. The White House seems overwhelmingly focused on encouraging the swift proliferation of electric vehicles and lower fuel prices would presumably hurt the cause — especially considering most analysts have pegged $4.00 per gallon as the point where most people will start rethinking their driving and purchasing habits.


From AAA:


At the close of Wednesday’s formal trading session, WTI decreased by 32 cents to settle at $88.52. Oil prices fell yesterday after the EIA reported that total domestic commercial crude inventories increased by 4 million bbl to 420.6 million bbl. However, earlier in the week, crude prices rallied amid ongoing market concern that global oil supply will remain tight for the remainder of 2023. According to the International Energy Agency’s September 2023 Oil Market Report, production cuts from Saudi Arabia and other members of the Organization of the Petroleum Exporting Countries will lead to an oil supply shortfall this fall and winter.


The above represents data from September 14th and shows just how much WTI had jumped within a week's time. But you probably just want to know which parties should be blamed.


While it really depends on who is answering the question, the International Energy Agency (IEA) recently published data claiming that demand is primarily being driven by China and its ever-expanding energy needs. Jet fuel and petrochemical feedstocks (used to support the production of petroleum-based goods) have likewise seen a meaningful increase in demand. The IEA also faulted production cuts stemming from Russia and Saudi Arabia. Russia had been trying to offload as much oil as possible into Europe (keeping energy prices down) before the Russo-Ukrainian War kicked off.


Things may not be as simple as the International Energy Agency would like you to believe. Professional skeptics are also likely to be put off by its member groups, which consist of Western nations and their staunchest allies. Meanwhile, countries like China and India are considered “Association Countries” and do not qualify as full members of the IEA.


None of that guarantees the IEA is working an angle. But it always pays to look into where your information is coming from.


For what it’s worth, oil companies did see reduced incomes in the second quarter of 2023 against the first quarter of 2023. For example, Shell and ExxonMobil both saw their quarterly income shrink by a couple billion a piece. However, the industry on the whole is still poised to make billions and will presumably be the recipient of billions more in taxpayer subsidies by year’s end.


It may not be sufficient to deliver the industry another year of record-breaking revenues. But 2023 started out incredibly strong for the oil sector, despite there being a staggering amount of volatility in the market.


Regardless, average consumers probably don’t care how well the industry is progressing when they’ve noticed that a tank of gasoline has gotten 10 to 20 dollars more expensive than it was at the start of the year. With all the other economic hardships taking place right now, it’s doubtful that there’s much patience for a return to last year’s prices — especially when their own consumption is on the decline.


[Image: Siripatv/Shutterstock]

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Matt Posky
Matt Posky

A staunch consumer advocate tracking industry trends and regulation. Before joining TTAC, Matt spent a decade working for marketing and research firms based in NYC. Clients included several of the world’s largest automakers, global tire brands, and aftermarket part suppliers. Dissatisfied with the corporate world and resentful of having to wear suits everyday, he pivoted to writing about cars. Since then, that man has become an ardent supporter of the right-to-repair movement, been interviewed on the auto industry by national radio broadcasts, driven more rental cars than anyone ever should, participated in amateur rallying events, and received the requisite minimum training as sanctioned by the SCCA. Handy with a wrench, Matt grew up surrounded by Detroit auto workers and managed to get a pizza delivery job before he was legally eligible. He later found himself driving box trucks through Manhattan, guaranteeing future sympathy for actual truckers. He continues to conduct research pertaining to the automotive sector as an independent contractor and has since moved back to his native Michigan, closer to where the cars are born. A contrarian, Matt claims to prefer understeer — stating that front and all-wheel drive vehicles cater best to his driving style.

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  • El scotto El scotto on Sep 21, 2023

    Rumbling through my pantry and looking for the box of sheets of aluminum foil. More alt right comments than actual comments on international trade policy. Also a great deal of ignorance about the global oil industry. I'm a geophysicist and I pay attention such things. Best of all we got to watch Tassos go FULL BOT on us.

    • See 4 previous
    • Jeff Jeff on Sep 22, 2023

      I like Orange is the new Black. An orange jump suit will definitely match the Orange One's hair.


  • Bkojote Bkojote on Sep 21, 2023

    It is, but I'll break it down- they're paying the equivalent of $40/month for solar with their mortgage and are net positive 6-8 months out of the year with energy generation. Combined with the tax incentives they paid about $35k for a Tesla Model Y, which is a stellar deal.


    Not a free lunch, but a very, very cheap one.

    • Jeff Jeff on Sep 22, 2023

      Not a free lunch but if you do a fair bit of driving you would come out ahead. I can understand where this would work for you but for many of us we do not have the option of a $40 a month solar because it is not available to most of us.


  • Bd2 Lexus is just a higher trim package Toyota. ^^
  • Tassos ONLY consider CIvics or Corollas, in their segment. NO DAMNED Hyundais, Kias, Nissans or esp Mitsus. Not even a Pretend-BMW Mazda. They may look cute but they SUCK.I always recommend Corollas to friends of mine who are not auto enthusiasts, even tho I never owed one, and owned a Civic Hatch 5 speed 1992 for 25 years. MANY follow my advice and are VERY happy. ALmost all are women.friends who believe they are auto enthusiasts would not listen to me anyway, and would never buy a Toyota. They are damned fools, on both counts.
  • Tassos since Oct 2016 I drive a 2007 E320 Bluetec and since April 2017 also a 2008 E320 Bluetec.Now I am in my summer palace deep in the Eurozone until end October and drive the 2008.Changing the considerable oils (10 quarts synthetic) twice cost me 80 and 70 euros. Same changes in the US on the 2007 cost me $219 at the dealers and $120 at Firestone.Changing the air filter cost 30 Euros, with labor, and there are two such filters (engine and cabin), and changing the fuel filter only 50 euros, while in the US they asked for... $400. You can safely bet I declined and told them what to do with their gold-plated filter. And when I changed it in Europe, I looked at the old one and it was clean as a whistle.A set of Continentals tires, installed etc, 300 EurosI can't remember anything else for the 2008. For the 2007, a brand new set of manual rec'd tires at Discount Tire with free rotations for life used up the $500 allowance the dealer gave me when I bought it (tires only had 5000 miles left on them then)So, as you can see, I spent less than even if I owned a Lexus instead, and probably less than all these poor devils here that brag about their alleged low cost Datsun-Mitsus and Hyundai-Kias.And that's THETRUTHABOUTCARS. My Cars,
  • NJRide These are the Q1 Luxury division salesAudi 44,226Acura 30,373BMW 84,475Genesis 14,777Mercedes 66,000Lexus 78,471Infiniti 13,904Volvo 30,000*Tesla (maybe not luxury but relevant): 125,000?Lincoln 24,894Cadillac 35,451So Cadillac is now stuck as a second-tier player with names like Volvo. Even German 3rd wheel Audi is outselling them. Where to gain sales?Surprisingly a decline of Tesla could boost Cadillac EVs. Tesla sort of is now in the old Buick-Mercury upper middle of the market. If lets say the market stays the same, but another 15-20% leave Tesla I could see some going for a Caddy EV or hybrid, but is the division ready to meet them?In terms of the mainstream luxury brands, Lexus is probably a better benchmark than BMW. Lexus is basically doing a modern interpretation of what Cadillac/upscale Olds/Buick used to completely dominate. But Lexus' only downfall is the lack of emotion, something Cadillac at least used to be good at. The Escalade still has far more styling and brand ID than most of Lexus. So match Lexus' quality but out-do them on comfort and styling. Yes a lot of Lexus buyers may be Toyota or import loyal but there are a lot who are former GM buyers who would "come home" for a better product.In fact, that by and large is the Big 3's problem. In the 80s and 90s they would try to win back "import intenders" and this at least slowed the market share erosion. I feel like around 2000 they gave this up and resorted to a ton of gimmicks before the bankruptcies. So they have dropped from 66% to 37% of the market in a quarter century. Sure they have scaled down their presence and for the last 14 years preserved profit. But in the largest, most prosperous market in the world they are not leading. I mean who would think the Koreans could take almost 10% of the market? But they did because they built and structured products people wanted. (I also think the excess reliance on overseas assembly by the Big 3 hurts them vs more import brands building in US). But the domestics should really be at 60% of their home market and the fact that they are not speaks volumes. Cadillac should not be losing 2-1 to Lexus and BMW.
  • Tassos Not my favorite Eldorados. Too much cowbell (fins), the gauges look poor for such an expensive car, the interior has too many shiny bits but does not scream "flagship luxury", and the white on red leather or whatever is rather loud for this car, while it might work in a Corvette. But do not despair, a couple more years and the exterior designs (at least) will sober up, the cowbells will be more discreet and the long, low and wide 60s designs are not far away. If only the interiors would be fit for the price point, and especially a few acres of real wood that also looked real.
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