Ford Issues Official Statement On UAW Contract Ratification

Matt Posky
by Matt Posky

While the United Auto Workers’ contract seems to be a done deal for all three Detroit-based automakers, Ford is the only brand that’s issued any formal statements on ratification thus far. But there’s not much to pick apart in the release. The company avoided opportunities to promote itself as the brand that seemed most willing to accommodate the UAW and only brushed against assertions that paying workers more would add to its operational costs.


It was still a corporate press release, however, and came with plenty of the usual trappings. Ford wanted to make sure readers understand it believes all the things they do, and always has, without getting too specific into exactly what that means.


But it wasn’t entirely empty and came directly from the Ford President and CEO Jim Farley. The executive again hinted that it’s interested in addressing quality control while reminding everyone that new products are forthcoming. Suggestions that the new labor agreement would result in higher operating costs may also be paving the way for the company to try and rationalize subsequent price bumps.


From Ford President and CEO Jim Farley:


“We are pleased the agreement has been ratified and we are very happy for our more than 57,000 UAW-represented employees and their families. Ford believes in rewarding all of our people and growing the middle class in America — and we have shown that with our actions over many years.
Now, we are getting back to work as one Ford team. Thankfully, we are on track to reach full production schedules in the coming days at our assembly plants in Michigan, Kentucky and Illinois that were affected during the strike. I’m excited to personally get out to as many of our plants and operations as possible in the coming weeks and months to spend time with our teams who build our vehicles.
Ford is America’s No. 1 brand again and we want to build on that in 2024. We are entering one of our biggest-ever new product launch years in the U.S. We need to deliver these new vehicles on time and with top quality. This is critical!! I am talking about [the] new Ranger and Ranger Raptor. New F-150 and F-150 Raptor. New Expedition. New Explorer. New Lincoln Navigator and new Lincoln Aviator. All told, we are refreshing about half of our U.S. volume in 2024. We are also working flat out on our next generation of electric vehicles and software platforms.
It’s also imperative that we continue to attack cost and waste throughout our operations. The reality is that this labor agreement added significant cost, and we are going to have to work very hard on productivity and efficiency to become more competitive.”


We’ll see where it all leads. For now, Ford leadership seems to be signaling business as usual and downplaying it having been slightly more affable toward the UAW than its main rivals. I’m not sure what the strategy is there beyond avoiding conflict with people who aren’t fond of the union. But the blade cuts both ways and it’s not likely to take any more heat or praise than General Motors or Stellantis for having reached a deal, as they’re all very similar to each other.


At the very least, the executive statement officially settles contract negotiations between Ford and the UAW for the foreseeable future.


[Image: Ford Motor Co.]

Become a TTAC insider. Get the latest news, features, TTAC takes, and everything else that gets to the truth about cars first by  subscribing to our newsletter.

Matt Posky
Matt Posky

A staunch consumer advocate tracking industry trends and regulation. Before joining TTAC, Matt spent a decade working for marketing and research firms based in NYC. Clients included several of the world’s largest automakers, global tire brands, and aftermarket part suppliers. Dissatisfied with the corporate world and resentful of having to wear suits everyday, he pivoted to writing about cars. Since then, that man has become an ardent supporter of the right-to-repair movement, been interviewed on the auto industry by national radio broadcasts, driven more rental cars than anyone ever should, participated in amateur rallying events, and received the requisite minimum training as sanctioned by the SCCA. Handy with a wrench, Matt grew up surrounded by Detroit auto workers and managed to get a pizza delivery job before he was legally eligible. He later found himself driving box trucks through Manhattan, guaranteeing future sympathy for actual truckers. He continues to conduct research pertaining to the automotive sector as an independent contractor and has since moved back to his native Michigan, closer to where the cars are born. A contrarian, Matt claims to prefer understeer — stating that front and all-wheel drive vehicles cater best to his driving style.

More by Matt Posky

Comments
Join the conversation
3 of 10 comments
  • The Oracle The Oracle on Nov 20, 2023

    Jim Farley is looking haggard, a sign he’s way in over his head.

    • Lorenzo Lorenzo on Nov 21, 2023

      He's in over his head even when he's smiling and happy. Unless you mean it's starting to dawn on him?



  • Redapple2 Redapple2 on Nov 21, 2023

    1 new contract will add cost ~$1000 more per car.

    2 we only make big profits on trucks. (must sell more per year for the max number of years)

    3 BEV switch is costing billions and are not selling.

    4 whatever ford pays for labor, the other big 2 pay too. So, size of contract not a huge deal

    Uncle Sam can fix every problem with a snap of the fingers. Maximum azz kissing - all the time.

  • W Conrad I'm not afraid of them, but they aren't needed for everyone or everywhere. Long haul and highway driving sure, but in the city, nope.
  • Jalop1991 In a manner similar to PHEV being the correct answer, I declare RPVs to be the correct answer here.We're doing it with certain aircraft; why not with cars on the ground, using hardware and tools like Telsa's "FSD" or GM's "SuperCruise" as the base?Take the local Uber driver out of the car, and put him in a professional centralized environment from where he drives me around. The system and the individual car can have awareness as well as gates, but he's responsible for the driving.Put the tech into my car, and let me buy it as needed. I need someone else to drive me home; hit the button and voila, I've hired a driver for the moment. I don't want to drive 11 hours to my vacation spot; hire the remote pilot for that. When I get there, I have my car and he's still at his normal location, piloting cars for other people.The system would allow for driver rest period, like what's required for truckers, so I might end up with multiple people driving me to the coast. I don't care. And they don't have to be physically with me, therefore they can be way cheaper.Charge taxi-type per-mile rates. For long drives, offer per-trip rates. Offer subscriptions, including miles/hours. Whatever.(And for grins, dress the remote pilots all as Johnnie.)Start this out with big rigs. Take the trucker away from the long haul driving, and let him be there for emergencies and the short haul parts of the trip.And in a manner similar to PHEVs being discredited, I fully expect to be razzed for this brilliant idea (not unlike how Alan Kay wasn't recognized until many many years later for his Dynabook vision).
  • B-BodyBuick84 Not afraid of AV's as I highly doubt they will ever be %100 viable for our roads. Stop-and-go downtown city or rush hour highway traffic? I can see that, but otherwise there's simply too many variables. Bad weather conditions, faded road lines or markings, reflective surfaces with glare, etc. There's also the issue of cultural norms. About a decade ago there was actually an online test called 'The Morality Machine' one could do online where you were in control of an AV and choose what action to take when a crash was inevitable. I think something like 2.5 million people across the world participated? For example, do you hit and most likely kill the elderly couple strolling across the crosswalk or crash the vehicle into a cement barrier and almost certainly cause the death of the vehicle occupants? What if it's a parent and child? In N. America 98% of people choose to hit the elderly couple and save themselves while in Asia, the exact opposite happened where 98% choose to hit the parent and child. Why? Cultural differences. Asia puts a lot of emphasis on respecting their elderly while N. America has a culture of 'save/ protect the children'. Are these AV's going to respect that culture? Is a VW Jetta or Buick Envision AV going to have different programming depending on whether it's sold in Canada or Taiwan? how's that going to effect legislation and legal battles when a crash inevitibly does happen? These are the true barriers to mass AV adoption, and in the 10 years since that test came out, there has been zero answers or progress on this matter. So no, I'm not afraid of AV's simply because with the exception of a few specific situations, most avenues are going to prove to be a dead-end for automakers.
  • Mike Bradley Autonomous cars were developed in Silicon Valley. For new products there, the standard business plan is to put a barely-functioning product on the market right away and wait for the early-adopter customers to find the flaws. That's exactly what's happened. Detroit's plan is pretty much the opposite, but Detroit isn't developing this product. That's why dealers, for instance, haven't been trained in the cars.
  • Dartman https://apnews.com/article/artificial-intelligence-fighter-jets-air-force-6a1100c96a73ca9b7f41cbd6a2753fdaAutonomous/Ai is here now. The question is implementation and acceptance.
Next