Cadillac Escalade IQ Reveal Set for August
GM is making good on its promise to exit this decade with Cadillac offering a portfolio of fully electric vehicles. To date we’ve seen the Lyriq and uber-lux Celestiq; next up, the Escalade IQ.
Guess the word ‘Escaladiq’ didn’t play well in focus groups, then. And even the frosh in Marketing 101 know better than to bin decades of name recognition built into the Escalade nameplate, so Escalade IQ it is. And it’s still leagues better than the dunderhead alphanumeric soup foisted upon the place by Johan de Nysschen.
A preview video has been posted to YouTube and provided the screenshots shown here, along with the expected teaser photo which is appropriately dim and dark like Gotham City. Speaking of, this Caddy will apparently be built in Detroit but shown for the first time in New York.
The official image fronts a vehicle with appropriately Escalade-y boxy proportions, plus a set of headlamps that share a design language with existing Cadillac EVs. More LEDs spread across its nose, including a light bar which proves the 1986 Mercury Sable was simply ahead of its time. The badge is illuminated as well. Brightening up the image didn’t do much, other than confirm this thing will have elephant-ear side-view mirrors and front-row seats which may have speakers built into the headrests. We’ll see.
Taking screenshots during the YouTube video revealed a bit more detail, such as a set of taillamps that continue to reach for the sky. A red lamp, probably a CHMSL, stretches the width of this SUV’s liftgate but note the new angular peak at its center which is also illuminated. The briefest of glimpses into the interior through a panoramic sunroof promises a dashboard jumbotron that seems to stretch from pillar to post.
We won’t have to wait too long for the real thing. Cadillac says they’ll be showing the Escalade IQ on August 9 at a location in New York City.
[Images: Cadillac, YouTube]
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Matthew buys, sells, fixes, & races cars. As a human index of auto & auction knowledge, he is fond of making money and offering loud opinions.
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- ToolGuy This podcast was pretty interesting. I listened to it this morning, and now I am commenting. Listened to the podcast, now commenting on the podcast. See how this works? LOL.
- VoGhost If you want this to succeed, enlarge the battery and make the vehicle in Spartanburg so you buyers get the $7,500 discount.
- Jeff Look at the the 65 and 66 Pontiacs some of the most beautiful and well made Pontiacs. 66 Olds Toronado and 67 Cadillac Eldorado were beautiful as well. Mercury had some really nice looking cars during the 60s as well. The 69 thru 72 Grand Prix were nice along with the first generation of Monte Carlo 70 thru 72. Midsize GM cars were nice as well.The 69s were still good but the cheapening started in 68. Even the 70s GMs were good but fit and finish took a dive especially the interiors with more plastics and more shared interiors.
- Proud2BUnion I typically recommend that no matter what make or model you purchase used, just assure that is HAS a prior salvage/rebuilt title. Best "Bang for your buck"!
- Redapple2 jeffbut they dont want to ... their pick up is 4th behind ford/ram, Toyota. GM has the Best engineers in the world. More truck profit than the other 3. Silverado + Sierra+ Tahoe + Yukon sales = 2x ford total @ $15,000 profit per. Tons o $ to invest in the BEST truck. No. They make crap. Garbage. Evil gm Vampire
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Sweet. (Every one of these sold means lower gasoline prices for me -- lol)
Warm summer day: Drive girlfriend with IQ to DQ. Hopes: I screw.