Volvo Unveils Compact EX30 All-Electric SUV

Matt Posky
by Matt Posky

Despite all-electric vehicles being heralded as environmentally sound solutions that would kick down the door to affordable mobility, there haven’t been a lot of good examples hitting the market recently. Most models are aimed at the affluent, resulting in 9,000-pound behemoths with six-figure price tags. General Motors recently released the absolutely ludicrous GMC Hummer EV while the Chevrolet Bolt is being discontinued.

Meanwhile, Volvo has introduced the EX30 — a pint-sized EV that’s to serve as the foundation of its all-electric transformation. But it’s difficult to say whether or not it’s going to deliver on those early promises of electrification.


Becoming the smallest vehicle in Volvo’s fleet means the EX30 utilizes less material overall. The manufacturer has also made it clear that the vehicle utilizes recyclable and renewable components where possible. But the car has also been streamlined in a number of ways that one could argue don’t make for a premium product.


Streamlining assembly so that the EX30 utilizes more stamped body panels is totally forgivable. However, some customers may not appreciate the barren interior. Minimalist design certainly has its place in the automotive realm. But it’s a fine line between offering a clean interior layout and one that’s missing things to save money.

“We know that price and cost of ownership is still one of the biggest challenges when people consider switching to an electric car,” said CEO Jim Rowan. “With the Volvo EX30, we aim to bring premium, fully electric mobility to a much broader audience, helping to advance and speed up the transition to full electrification that our industry and society needs.”


In the case of the EX30, you get a centrally mounted touchpad (12.3 inches) and some controls on the steering wheel. While akin to what’s found inside most modern Tesla vehicles, minimalist cabins certainly aren’t for everyone. Of course, Volvo will tell you that the interior is empty for the sake of sustainability as it tries to convince you that the trend is cutting edge.

It’s basically a smaller, stripped-down version of the Volvo C40 Recharge and looks to be what most manufacturers are hoping to deliver with their bottom-rung EVs.


The 2025 Volvo EX30 is 166.7 inches long, 72.3 inches wide, and 61.1 inches tall. That’s relatively petite, making the Volvo similar in size to a squat Jeep Renegade. But the fact that it uses a battery pack means interior volume shouldn’t be all that bad. Storage seems middling with 14 cubic feet of space behind the back seats (32 cubes they’re folded). But there are supposed to be bins and cubbies just about everywhere.

Riding on the Sustainable Experience Architecture (SEA) electric platform that was developed by Chinese-parent Geely, the EX30 can be had with either a single rear motor (268 horsepower and 253 pound-feet of torque) or a dual-motor setup (422 hp and 400 pound-feet) offering all-wheel drive.


In the latter configuration, Volvo said the hatchback can hit 60 mph in just 3.4 seconds. That’s exceptionally good, though we doubt it packs the same punch when rolling on the power from highway speeds.

The standard battery pack is 64.0 kWh and Volvo has suggested it’s capable of yielding 275 miles of range when paired with a single motor. While the dual-motor EX30 is presumed to lose a few miles, it’s really going to come down to how aggressively you drive it and whether the EPA backs up those figures. Either way, the manufacturer said DC fast charging should recoup a 10 to 80 percent state of charge in about 27 minutes.


Volvo has promised a comprehensive safety suite, the latest version of Park Pilot Assist, and plenty of electronic nannies. This includes a driver-attention monitor that basically your author is wholly against due to privacy concerns. But those systems are becoming obligatory in Europe and industry lobbying groups seem interested in adding them.

The base model is already available for pre-order and coming to the United States for an estimated $36,145. That’s about what we’d expect from an EV of this size. But it still seems a little expensive and we don’t know which EV tax credits it’ll be eligible for due to it being produced inside of China. Localized assembly may eventually manifest at Volvo's South Carolina plant. However, the company was not able to confirm anything at this juncture.


Expect the Plus and a top-level Ultimate version of the EX30 to come in a few thousand above the initial Core trim. Volvo has said it also plans on offering a Cross Country variant with more ground clearance, tons of black plastic on the exterior, and an optional set of BFGoodrich All-Terrain T/A KO2 tires. But we'll probably need to wait another year on that one.

[Images: Volvo Cars]

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Matt Posky
Matt Posky

A staunch consumer advocate tracking industry trends and regulation. Before joining TTAC, Matt spent a decade working for marketing and research firms based in NYC. Clients included several of the world’s largest automakers, global tire brands, and aftermarket part suppliers. Dissatisfied with the corporate world and resentful of having to wear suits everyday, he pivoted to writing about cars. Since then, that man has become an ardent supporter of the right-to-repair movement, been interviewed on the auto industry by national radio broadcasts, driven more rental cars than anyone ever should, participated in amateur rallying events, and received the requisite minimum training as sanctioned by the SCCA. Handy with a wrench, Matt grew up surrounded by Detroit auto workers and managed to get a pizza delivery job before he was legally eligible. He later found himself driving box trucks through Manhattan, guaranteeing future sympathy for actual truckers. He continues to conduct research pertaining to the automotive sector as an independent contractor and has since moved back to his native Michigan, closer to where the cars are born. A contrarian, Matt claims to prefer understeer — stating that front and all-wheel drive vehicles cater best to his driving style.

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  • SCE to AUX SCE to AUX on Jun 08, 2023

    The interior is obviously a Model 3 clone, but the screen is substantially smaller.

    Incidentally, I suspect Tesla made the Model 3/Y interior so minimalist to save money - not just to be different. When you're trying to become profitable on EVs, every dollar counts.

    I much prefer the normal gauges and buttons on my 19 Ioniq 1, which was a big selling point for me. This arrangement was due to other versions of the Ioniq being a hybrid and a PHEV.

  • VoGhost VoGhost on Jun 09, 2023

    This would be a great graduation present for the daughter.

  • Steve S. Steve was a car guy. In his younger years he owned a couple of European cars that drained his bank account but looked great and were fun to drive while doing it. This was not a problem when he was working at a good paying job at an aerospace company that supplied the likes of Boeing and Lockheed-Martin, but after he was laid off he had to work a number of crummy temp jobs in order to keep paying the rent, and after his high-mileage BMW was totaled in an accident, he took the insurance payout and decided to get something a little less high maintenance. But what to get? A Volkswagen? Maybe a Volvo? No, he knew that the parts for those were just as expensive and they had the same reputation for spending a lot of time in the shop as any other European make. Steve was sick and tired of driving down that road."Just give me four wheels and a seat," said Steve to himself. "I'll buy something cooler later when my work situation improves".His insurance company was about to stop paying for the rental car he was driving, so he had to make a decision in a hurry. He was not really a fan of domestics but he knew that they were generally reliable and were cheap to fix when they did break, so he decided to go to the nearest dealership and throw a dart at something.On the lot was a two year old Pontiac Sunfire. It had 38,000 miles on it and was clean inside and out. It looked reasonably sporty, and Steve knew that GM had been producing the J-car for so long that they pretty much worked the bugs out of it. After taking a test drive and deciding that the Ecotec engine made adequate power he made a deal. The insurance check paid for about half of it, and he financed the rest at a decent rate which he paid off within a year.Steve's luck took a turn for the better when he was offered a job working for the federal government. It had been months since he went on the government jobs website and threw darts at job listings, so he was surprised at the offer. It was far from his dream job, and it didn't pay a lot, but it was stable and had good benefits. It was the "four wheels and a seat" of jobs. "I can do this temporarily while I find a better job", he told himself.But the year 2007 saw the worst economic crash since the Great Depression. Millions of people were losing their jobs, the housing market was in a free fall, people were declaring bankruptcy left and right, and the temporary job began to look more and more permanent. Steve didn't like his job, and he hated his supervisors, but he considered himself lucky that he was working when so many people were not. And the federal government didn't lay people off.So he settled in for the long haul. That meant keeping the Sunfire. He didn't enjoy it, but he didn't hate it either, and it did everything he asked of it without complaint.Eventually he found a way to tolerate his job too, and he built seniority while paying off his debts. There was a certain feeling of comfort and satisfaction of being debt-free, and he even began to build some savings, which was increasingly important for someone now in their forties.Another bit of luck came a few years later when Steve's landlord decided to sell the house Steve was renting, at the bottom of the housing market, and offered it to Steve for what he had in it. Steve's house was small and cramped, and he didn't really like it, but thanks to his savings and good credit he became a homeowner in an up and coming neighborhood.Fourteen years later Steve was still working that temporary job, still living in that cramped little house that he now hated, and still drove the Sunfire because it wouldn't die. For years now he dreamed of making a change, but then the pandemic happened and threw the economy and life in general into chaos. Steve weathered the pandemic, kept his job when millions of people were losing theirs, and sheltered in place in that crummy little house, with Netflix, HBO, and a dozen other streaming services keeping him company, and drove to and from work in the Sunfire because it was four wheels and a seat and that's all he needed for now.Steve's life was secure, but a kind of dullness had set in. He existed, but the fire went out; even when the pandemic ended and life returned to normal Steve's life went on as it had for years; an endless Groundhog Day of work, home, work, home. He never got his real-estate license or finished college and got his bachelor's, never got a better job, never used his passport to do some traveling in Europe. He lost interest in cars. "To think how much money I wasted on hot cars when I was younger", he said to himself. He never married and lost interest in dating. "No woman would want me anyway. I've gotten so dull and uninteresting that I even bore myself".Eventually the Sunfire began to give trouble. With 200,000 miles on the clock it was leaking oil, developing electrical gremlins, and wallow around on blown-out shocks. Steve wasn't hurting for money and thought about treating himself to a new car. "A BMW 3-series, maybe. Or maybe an Alfa Romeo Giulia!" He began to peruse the listings on Autotrader. "Maybe this is just what I need to pull out of this funk. Put a little fun back in my life. Yeah, and maybe go back to the gym, and who knows, start dating again and do some traveling while I'm still young enough to enjoy it!"Then his father passed away and left him a low-mileage Ford. Steve didn't like it or hate it, but it was four wheels and a seat, and that's all he needed right now."Is it too late to have a mid-life crisis?" Steve thought to himself. For what he needed more than that stable job, that house with an enviably small mortgage payment, and that reliable car was a good kick in the hindquarters. "What the hell am I afraid of? I should be afraid that things will never change!"But the depression was like a drug, a numbness that they call "dysthymia"; where you're neither here or there, alive or dead, happy or sad. It was a persistent overcast, a low ceiling that kept him grounded. The Sunfire sat in his driveway getting buried by the needles from his neighbor's overhanging pine trees which were planted right on the property line. "Those f---ing pine trees! That's another thing I hate about this damn house!" Eventually the Sunfire wouldn't start. "I don't blame you", he said to the car as he trudged past it to drive the Ford to another Groundhog Day at that miserable job.
  • Yuda Cool. Cept we need oil and such products. Not just for fuel but other stuff as well. The world isn't exactly ready to move to wind and solar and whatever other bs, the technology simply isn't here yetNot to mention it's too friggin expensive, the equipment is still too niche and expensive as it stands
  • Rna65689660 Picked up my wife’s 2024 Bronco Sport Bad Lands!
  • Inside Looking Out Android too.
  • Ajla I'm replacing the transmission in a 2006 GMC van.
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