Genesis Unveiled Two Futuristic Concepts In New York

Chris Teague
by Chris Teague

In recent years, auto shows haven’t been the exciting showcases of new vehicles they once were, but this year’s New York International Auto Show has already seen a few compelling concept vehicles. Genesis took the opportunity to show off a pair of SUV concepts, including a sleek electric model and a performance SUV from a new sub-brand called Magma.


Genesis unveiled the Neolun electric SUV concept and the GV60 Magma Concept. The Neolun has no B-pillars, and its doors open coach-style, with the rear doors opening backward from the traditional configuration. While it sports some lines and design elements from current Genesis vehicles, the concept takes them to the future. The SUV features electric side steps, striking lighting elements, and a pop-up roof rack that preserves the vehicle’s sleek lines. Inside, the concept features cashmere and real wood trim. The indigo color scheme helps set “a relaxing mood,” and it has a natural wood floor, which likely won’t make it to production if Genesis decides to sell the SUV.

The GV60 Magma Concept is headed for production as the first in a new line of performance vehicles from Genesis. It features upgraded cooling for the batteries and electric motors, and canards help increase downforce on the front axle. It has Nappa leather and suede upholstery inside, along with bucket seats with body-colored seatbacks. Genesis also said that it would release the G80 Magma Special in the Middle East, and we saw the GV80 Coupe Concept last year, which the automaker noted would join the Magma line.


We don’t know exactly when these vehicles will hit the market or what they’ll cost. It’s also unclear the order in which they will go on sale, but Genesis did note that the G80 Magma Special would only be sold in Middle East markets.


[Images: Genesis]


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Chris Teague
Chris Teague

Chris grew up in, under, and around cars, but took the long way around to becoming an automotive writer. After a career in technology consulting and a trip through business school, Chris began writing about the automotive industry as a way to reconnect with his passion and get behind the wheel of a new car every week. He focuses on taking complex industry stories and making them digestible by any reader. Just don’t expect him to stay away from high-mileage Porsches.

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  • Analoggrotto Analoggrotto on Mar 26, 2024

    Genesis is truly leading the automotive design these days. These are positively amazing. Remember the Hyundai Pony Coupe? 3 Generations of wedge supercars followed in the wake of that revolutionary design by Guigario and that legacy of originality pouring over each and every masterpiece Hyundai design from the Excel, Galloper and Accent are totally class leading and industry setting.

  • Corey Lewis Corey Lewis on Mar 27, 2024

    Love the wheels on the SUV.

  • ToolGuy This thing here is interesting.For example, I can select "Historical" and "EV stock" and "Cars" and "USA" and see how many BEVs and PHEVs were on U.S. roads from 2010 to 2023."EV stock share" is also interesting. Or perhaps you prefer "EV sales share".If you are in the U.S., whatever you do, do not select "World" in the 'Region' dropdown. It might blow your small insular mind. 😉
  • ToolGuy This podcast was pretty interesting. I listened to it this morning, and now I am commenting. Listened to the podcast, now commenting on the podcast. See how this works? LOL.
  • VoGhost If you want this to succeed, enlarge the battery and make the vehicle in Spartanburg so you buyers get the $7,500 discount.
  • Jeff Look at the the 65 and 66 Pontiacs some of the most beautiful and well made Pontiacs. 66 Olds Toronado and 67 Cadillac Eldorado were beautiful as well. Mercury had some really nice looking cars during the 60s as well. The 69 thru 72 Grand Prix were nice along with the first generation of Monte Carlo 70 thru 72. Midsize GM cars were nice as well.The 69s were still good but the cheapening started in 68. Even the 70s GMs were good but fit and finish took a dive especially the interiors with more plastics and more shared interiors.
  • Proud2BUnion I typically recommend that no matter what make or model you purchase used, just assure that is HAS a prior salvage/rebuilt title. Best "Bang for your buck"!
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