These are the 2024 World Car of the Year Winners

Chris Teague
by Chris Teague

Every year, different groups of auto journalists and industry professionals come together to choose a “best of” list to recognize vehicles in various categories. One of the groups is the World Car of the Year (WCOTY) jury, which includes journalists and professionals from several countries. They recently revealed their 2024 picks at the New York auto show, and it’s clear that legacy auto brands are facing increasingly tough competition.


First, the overall winner. The 2025 Kia EV9 is the World Car of the Year, with the BYD Seal and Volvo EX30 rounding out the top three. Jurors also break vehicles into categories for rankings, and the winners include:

·     Design: Toyota Prius

·     Urban Car: Volvo EX30

·     Performance Car: Hyundai Ioniq 5 N

·     Luxury Car: BMW 5 Series

·     Electric Car: Kia EV9

·     Overall: Kia EV9


Finalists for the awards include:

·     Ford Bronco

·     Hyundai Kona and Kona EV

·     Hyundai Santa Fe

·     Mazda CX-90

·     Subaru Crosstrek

·     Toyota Prius

·     Volkswagen ID.7


Many of those names are familiar to Americans, but the list of candidates for awards is where things get really interesting. The WCOTY jury considered several Chinese brands this year, showing that the country’s automakers are pushing ahead at a feverish pace.


Brands that were considered from China include BYD, Dayun, Great Wall Motors, Maxus, Nio, Omoda/Chery, Seres, XPeng, and Zeekr. KG Mobility from South Korea also made the list of candidates.


To be eligible for an award, the vehicle must be produced in volumes of at least 10,000 units per year and must be priced below comparable premium options in at least two major markets. They must also be sold on at least two separate continents.


[Image: Kia]


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Chris Teague
Chris Teague

Chris grew up in, under, and around cars, but took the long way around to becoming an automotive writer. After a career in technology consulting and a trip through business school, Chris began writing about the automotive industry as a way to reconnect with his passion and get behind the wheel of a new car every week. He focuses on taking complex industry stories and making them digestible by any reader. Just don’t expect him to stay away from high-mileage Porsches.

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  • Darren Mertz Darren Mertz on Mar 28, 2024

    Where's the heater control? Where's the Radio control? Where the bloody speedometer?? In a menu I suppose. How safe is that??? Volvo....

  • Dave Holzman Dave Holzman on Mar 28, 2024

    A design award for the Prius?!!!

    Yes, the Prius is a great looking car, but the visibility is terrible from what I've read, notably Consumer Reports. Bad visibility is a dangerous, and very annoying design flaw.

  • MKizzy I was only into black cars and am on my third black sedan in a row after starting my car ownership life with an inherited blue vehicle. I am starting to change my mindset and will (probably) find another color for my next vehicle. I still love black, but in the 2020s, black vehicles are lost in a grayscale sea piloted by time and financially stressed owners prioritizing resale value and low maintenance over appearance.
  • Cla65691460 will you look at that!...no "fix it again tony" jokes from the "best and brightest"
  • Mike-NB2 When I ordered my Golf R a while back, I broke with my decades-long tradition of a black car, not because I wanted to branch out a bit, but because there is a certain blue hue that's associated with the R. That blue (Lapiz Blue) is through the exterior trim and interior of the car even if you go with black or white. It's the colour for the R. That's why I chose it. And I'm glad I did.On a related note, I was coming back from a meeting today (in a rental, not my car, so couldn't flag the guy down without looking odd) and came up on a Mk 7 Golf R that was driving rather slowly in the right lane of the highway. It appeared to be black, but as I got beside it, I noticed that it was one of the dark purple hues on the Spektrum palette that was available on the Mk 7. For those who don't remember it, there were standard colours and then there were 40 additional colours for $3500 more. Oddly, the driver was in his 70s, so whether it was his car or not, I don't know. No, that's no slight against an older person driving a performance car. I'll be 58 in a couple of months, so I'm not going to criticize him.
  • MrIcky My car is header orange - so basically a safety cone. My trucks have always been white because scratches don't show up as much.
  • FreedMike Yeah, this trend needs to die a painful death.
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