Lone Star Special: 2024 Jeep Gladiator Texas Trail

Matthew Guy
by Matthew Guy

Car companies have been building vehicle trims specifically for the Texan market for some spell, pandering to celebrating the Lone Star State with these special editions.

Few are more into this game than the various Stellantis brands, particularly Jeep and Ram which have had any number of these efforts over the years. Among them, off the top of my head, included the Ram Limited Longhorn Southfork of a few years ago and Ram 1500 Lone Star. Hey, everything is bigger in Texas, right?


This time around, the 2024 Gladiator Texas Trail shows up for duty with 32-inch mud-terrain tires, color-keyed trim and hardtop, steel rock rails, and hood decals specific to the trim. Alert readers will recognize many of these bits are shared with the recently announced Jeep Beach edition, released just in time for a Daytona party of the same name. Putting similar ingredients into the same blender, as it were.


Unlike the Beach, which is based off a Willys, the Texas Trail uses a Sport S as its base. This means the aforementioned tires, Command-Trac 4x4 part-time, two-speed transfer case, and a 2.72:1 low-range gear ratio. Under the hood is a 3.6L Pentastar V6 which may be old as time immemorial but is affordable to maintain and easy to repair (personal experience, here). The eight-speed automatic transmission is on board.


Other customers of the Sport S trim may be envious of those body colour fender flares and hardtop, though all models now get the dandy 12.3-inch infotainment touchscreen and associated revised interior. Seats are slightly different in the Texas Trail, amusingly including the presence of heaters which are not generally required whilst driving in Texas. Perhaps they’re for cold desert nights or drying yer butt after a spell of doors-off wheeling in damp conditions.


The 2024 Jeep Gladiator Texas Trail has a starting price of $48,090 plus $1,895 destination and is currently available for order in the state of Texas. Yee to the haw.


[Image: Jeep]


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Matthew Guy
Matthew Guy

Matthew buys, sells, fixes, & races cars. As a human index of auto & auction knowledge, he is fond of making money and offering loud opinions.

More by Matthew Guy

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  • Kwik_Shift_Pro4X Kwik_Shift_Pro4X on Mar 04, 2024

    How about a Border Storming Adventure Package?

  • Alan Alan on Mar 05, 2024

    The naming convention has little to do with this overpriced vehicle being sold in Texas. It's about perception, so someone in California can think he's a roughnut Texan driving a Texan branded Gladiatior.

  • Varezhka I have still yet to see a Malibu on the road that didn't have a rental sticker. So yeah, GM probably lost money on every one they sold but kept it to boost their CAFE numbers.I'm personally happy that I no longer have to dread being "upgraded" to a Maxima or a Malibu anymore. And thankfully Altima is also on its way out.
  • Tassos Under incompetent, affirmative action hire Mary Barra, GM has been shooting itself in the foot on a daily basis.Whether the Malibu cancellation has been one of these shootings is NOT obvious at all.GM should be run as a PROFITABLE BUSINESS and NOT as an outfit that satisfies everybody and his mother in law's pet preferences.IF the Malibu was UNPROFITABLE, it SHOULD be canceled.More generally, if its SEGMENT is Unprofitable, and HALF the makers cancel their midsize sedans, not only will it lead to the SURVIVAL OF THE FITTEST ones, but the survivors will obviously be more profitable if the LOSERS were kept being produced and the SMALL PIE of midsize sedans would yield slim pickings for every participant.SO NO, I APPROVE of the demise of the unprofitable Malibu, and hope Nissan does the same to the Altima, Hyundai with the SOnata, Mazda with the Mazda 6, and as many others as it takes to make the REMAINING players, like the Excellent, sporty Accord and the Bulletproof Reliable, cheap to maintain CAMRY, more profitable and affordable.
  • GregLocock Car companies can only really sell cars that people who are new car buyers will pay a profitable price for. As it turns out fewer and fewer new car buyers want sedans. Large sedans can be nice to drive, certainly, but the number of new car buyers (the only ones that matter in this discussion) are prepared to sacrifice steering and handling for more obvious things like passenger and cargo space, or even some attempt at off roading. We know US new car buyers don't really care about handling because they fell for FWD in large cars.
  • Slavuta Why is everybody sweating? Like sedans? - go buy one. Better - 2. Let CRV/RAV rust on the dealer lot. I have 3 sedans on the driveway. My neighbor - 2. Neighbors on each of our other side - 8 SUVs.
  • Theflyersfan With sedans, especially, I wonder how many of those sales are to rental fleets. With the exception of the Civic and Accord, there are still rows of sedans mixed in with the RAV4s at every airport rental lot. I doubt the breakdown in sales is publicly published, so who knows... GM isn't out of the sedan business - Cadillac exists and I can't believe I'm typing this but they are actually decent - and I think they are making a huge mistake, especially if there's an extended oil price hike (cough...Iran...cough) and people want smaller and hybrids. But if one is only tied to the quarterly shareholder reports and not trends and the big picture, bad decisions like this get made.
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