Yokohama's New Tire Tailored for Electric Vehicles Hits U.S. Market

by TTAC Staff

Published: January 9th, 2024

Photo credit: Yokohama Tire Corporation

Yokohama Tire has released the ADVAN Sport EV A/S in the United States. This product is an ultra high-performance all-season tire, designed specifically for electric vehicles (EVs). The tire is available in 10 sizes, ranging from 18 to 20 inches, catering to a diverse range of EV models.

Compatibility and Design for Electric Vehicles

According to Drew Dayton, Yokohama Tire’s senior product planning manager, the Sport EV is the inaugural tire to include the E+ badge. This indicates its suitability for electric vehicles, designed to meet their specific requirements. The tire was first introduced to the public at the Electrify Expo show in Austin, Texas.

Features of the ADVAN Sport EV A/S

The Sport EV offers several features designed for EVs:

Tread Life: The tire has a refined contact area to evenly distribute pressure, which is beneficial in high-torque EV applications, promoting even wear.
Ride Quality: Enhanced sidewall stiffness in the tire's construction is intended to provide responsive handling and a smoother ride.
All-Season Grip: A new all-season compound with increased silica and a proprietary mixing process aims to improve mileage and snow performance while maintaining dry handling.
Handling Characteristics: The performance shoulder of the tire features large outside shoulder blocks to improve cornering.

Customer Assurance Programs

Yokohama offers a 30-day money-back guarantee and a 55,000-mile limited treadwear warranty for the Sport EV, indicating the company's confidence in its product's performance and durability.

About Yokohama Tire Corporation

Yokohama Tire Corporation is the North American arm of The Yokohama Rubber Co., Ltd., based in Tokyo, Japan. Established in 1917, the company is known for its production and sales of premium tires and has a wide-ranging sales network across the U.S. Yokohama Tire Corporation is recognized for its focus on technology, innovation, sustainable manufacturing, and environmentally conscious products. Their product line encompasses tires for high-performance vehicles, light trucks, passenger cars, and commercial trucks and buses.

This article was co-written using AI and was then heavily edited and optimized by our editorial team.

TTAC Staff

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Jkross22 Anything but focus on their core business. If VW made more reliable cars, few would care about this. I have no idea if Toyota or Honda are green. Don't really care.
Carson D It isn't a real Scout if it doesn't rust out.
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MaintenanceCosts Still bummed that the hybrid is gone. It was the best powertrain in the last-gen MDX and made for a more interesting but still fuel-efficient alternative to boring Toyota hybrids.
Rna65689660 They, VW, should work on sustaining their customer base.