Che Figata! Alfa Romeo Shows 2024 Lineup

Matthew Guy
by Matthew Guy

The brand from Italy rolls into the next model year with a trio of models under its finely crafted leather belt, starting with the new Tonale and followed by the Giulia sedan plus Stelvio crossover. Fresh off the line are Competizione variants of the latter two, in addition to trims marking a centenary date.


Let’s start with the Stelvio. As Alfa celebrates the 100th anniversary of the Quadrifoglio performance brand, the plan is to build – you guessed it – a hundred copies of the limited-edition 100th Anniversary Quadrifoglio trim. Look for touches like unique wheels, carbon fiber mirror caps, and a dark grille. It’s not all paint and wallpaper, as Quadrifoglio models also upgrade the limited-slip differential from standard to operate mechanically instead of with what’s technically traction control wizardry. 


The new Competizione is based on a Veloce trim, meaning it’ll be powered by the 2.0-liter turbocharged engine delivering 280 horsepower and 306 lb-ft of torque, not the Quad’s 505-horse twin-turbo monster. Alfa adds active suspension gubbins here, along with the likes of a banging stereo system and extra badging. It is priced at $55,825 plus destination. All trims get fresh exterior lighting and a new digital instrument panel.

Prefer a sedan? Me, too. The slick Giulia model gets similar trim updates as the Stelvio, bringing a 100th Anniversary Giulia Quadrifoglio option and a Competizione which is based on the Veloce. Both those trims have upgrades that essentially parallel the same-name trims on Stelvio. Look for the Giulia Competizione to be priced at $51,520 plus destination for a rear-wheel drive car; add two grand to yer budget for all-wheel drive. It also gets new lights and a new gauge cluster.


Finally, we have the Tonale, offered as a plug-in hybrid that tag teams a 1.3L turbocharged four-banger and electric motor. Stated output is 285 horsepower and 347 lb-ft of torque. Thanks to a 15.5-kWh lithium-ion battery, it does have an all-electric range of about 30 miles, suitable for wide swaths of city-dwelling Americans whose commutes are well within that number. There will be three trims: Sprint, Ti, and Veloce. 


For those with inquiring minds, we will tell you that Alfa Romeo sold 12,845 vehicles in this country last year, roughly split evenly between Stelvio and Giulia.


[Images: Stellantis]


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Matthew Guy
Matthew Guy

Matthew buys, sells, fixes, & races cars. As a human index of auto & auction knowledge, he is fond of making money and offering loud opinions.

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  • Tassos Tassos on Apr 28, 2023

    LOL... the number of comments here will be far higher than the actual US Sales of all these models put together. If they are not zero (a prudent decision, not to bring them here and bleed millions and millions of $)

  • Frank Frank on Apr 28, 2023

    Saw a black Giulia quad 3-4 years ago, looked good, haven't seen many since. Saw a stelvio the other day with a headlight out, which is half the face of the car.

  • Varezhka The biggest underlying issue of Mitsubishi Motors was that for most of its history the commercial vehicles division was where all the profit was being made, subsidizing the passenger vehicle division losses. Just like Isuzu.And because it was a runt of a giant conglomerate who mainly operated B2G and B2B, it never got the attention it needed to really succeed. So when Daimler came in early 2000s and took away the money making Mitsubishi-Fuso commercial division, it was screwed.Right now it's living off of its legacy user base in SE Asia, while its new parent Nissan is sucking away at its remaining engineering expertise in EV and kei cars. I'd love to see the upcoming US market Delica, so crossing fingers they will last that long.
  • ToolGuy A deep-dive of the TTAC Podcast Archives gleans some valuable insight here.
  • Tassos I heard the same clueless, bigoted BULLSHEET about the Chinese brands, 40 years ago about the Japanese Brands, and more recently about the Koreans.If the Japanese and the Koreans have succeeded in the US market, at the expense of losers such as Fiat, Alfa, Peugeot, and the Domestics,there is ZERO DOUBT in my mind, that if the Chinese want to succeed here, THEY WILL. No matter what one or two bigots do about it.PS try to distinguish between the hard working CHINESE PEOPLE and their GOVERNMENT once in your miserable lives.
  • 28-Cars-Later I guess Santa showed up with bales of cash for Mitsu this past Christmas.
  • Lou_BC I was looking at an extended warranty for my truck. The F&I guy was trying to sell me on the idea by telling me how his wife's Cadillac had 2 infotainment failures costing $4,600 dollars each and how it was very common in all of their products. These idiots can't build a reliable vehicle and they want me to trust them with the vehicle "taking over" for me.
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